Search

This study aims to examine the influence of family, economic and lifestyle factors on consumer decisions. This research was conducted at the Royal Spring Housing, located in Gowa Regency. The population chosen is all home consumers at the Royal Spring Housing PT. Buana Sentosa Asri in Makassar. The number of samples is calculated using the Slovin formula, and the number of samples to be studied is 82 household samples and is determined by simple random sampling. Data collection was carried out by distributing questionnaires to all respondents. The analysis tool uses multiple linear regression. The results of the study found that family factors, economic factors, and lifestyle have a positive and significant effect on consumer decisions

The aim of this research is to know: 1) The effect of Entrepreneurship Education on Entrepreneurial Interest in STKIP Pembangunan Indonesia economic education students, 2) the effect of Earning Expectations on Entrepreneurial Interest in STKIP Pembangunan Indonesia economic education students, 3) The effect of Family Environment on Entrepreneurship Interest in Economic Education students STKIP Pembangunan Indonesia, and 4) The Effect of Entrepreneurship Education, Earning Expectations, and Family Environment on Entrepreneurial Interest in STKIP Pembangunan Indonesia economic education students.This research was causal comparative research. The population in this research are students of economic education who had participated in entrepreneurship courses with a sample of 194 students. Methods of data collection in this research using questionnaire. The instrument test was do to 30 students of economic education STKIP Pembangunan Indonesia. Classic assumption test includes normality test, autocorrelation test, multicollinearity test, and heteroscedasticity test. The hypothesis test used is multiple regression analysis.The simultaneous test results showed that Entrepreneurship Education, Earning Expectations and Family Environment had an effect on Entrepreneurial Interest in STKIP Pembangunan Indonesia economic education students with a significance value of 0.003