Search

A study examining the relationship between market concentration and research and development intensity, by developing a research and development model, is presented.

The relationship between a business groups share in a sector and the sectors innovative performance is examined. The key theoretical arguments and their empirical implications are discussed. The data and measures are examined and statistical analysis is conducted.

The factors that influence industry R&D intensity are discussed. Industry R&D intensity are determined by the consumer preference over quality and price, ease of R&D, appropriateness of R&D and market structure.

A corporate advertising model is converted to an industry advertising model to evaluate the connection between market structure and advertising.