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This critical qualitative case study interrogates the roles Barstool Sports and its founder, Dave Portnoy, serve in reaffirming the narrative power of conservative cultural ideology in mainstream US sports media. Portnoy's targeted harassment of female journalists is analyzed as examples of how the outlet alienates critics of heteronormative, hypermasculine discourse within relevant cultural arenas in digital sports media. To examine how the company deflects criticisms of misogyny, we explore Barstool Chicks —an alternative version of the company's website targeting female audiences. Resultantly, Barstool and Portnoy undermine the potential for feminist-driven narratives in sports media and contribute to the normalization of repressive conditions within cultural industries that perpetuates the continued dominance of conservative ideology. [ABSTRACT FROM AUTHOR]

Using democratic participant theory as a framework to explain media performance, this article examines the implications of ownership concentration and diversity on democracy and analyzes the Pakistan Electronic Media Regulatory Authority's (PEMRA) endeavors to implement the principle of diversity as espoused in its mandate. It finds that though PEMRA accelerated the growth of electronic media in Pakistan, it failed to promote local and diverse media as PEMRA policies supported diagonal integration and lead to concentration of ownership. PEMRA was also criticized for suppressing independent media when it was brought under the control of Ministry of Information in 2007. The study concludes that regulatory mechanisms in developing countries like Pakistan are still a tool in the hands of the government to control media, and development of a participatory and diverse media is a normative ideal not yet translated into reality. [ABSTRACT FROM PUBLISHER]

This article argues that The Matrix franchise provided global Hollywood with a model for channeling revenue and fans through different multimedia revenue streams via linked commodity narratives. Building on previous theoretical concepts of the expansion of corporate media texts, the article discusses The Matrix as "commodified intertextual flow" where various consumable forms were marketed as narratively necessary purchases for Matrix fans. Ultimately, The Matrix as a narratively integrated brand expanded the marketing strategies for commodity-oriented media texts and undermined the original film's critique of consumer culture. The integration of DVD technologies, release strategies, and ancillary licensing constructed a narrative necessity and "community" of fans who may have felt compelled to buy into the complete multicommodity narrative. [ABSTRACT FROM AUTHOR]