1. Exposure to E-Cigarette Marketing and Susceptibility to Future Vaping among Black and Latino Adolescents in the United States.
- Author
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Hernández-Torres, Ruthmarie, Wang, Hongyue, Orfin, Rafael, Castro-Figueroa, Eida M., Freeman, Jeffrey, Cupertino, Ana Paula, Ossip, Deborah J., Wilson, Karen M., and Cartujano-Barrera, Francisco
- Subjects
SCALE analysis (Psychology) ,AFRICAN Americans ,SECONDARY analysis ,RESEARCH funding ,ELECTRONIC cigarettes ,SMOKING ,HISPANIC Americans ,PILOT projects ,QUESTIONNAIRES ,MULTIPLE regression analysis ,MARKETING ,DESCRIPTIVE statistics ,TEENAGERS' conduct of life ,ACADEMIC achievement ,SOCIODEMOGRAPHIC factors ,PSYCHOLOGICAL tests ,COMPARATIVE studies ,DATA analysis software ,ADOLESCENCE - Abstract
Evidence suggests an association between exposure to electronic cigarette (e-cigarette) marketing and e-cigarette use (vaping) among adolescents. However, there is limited evidence on exposure to e-cigarette marketing and susceptibility to future vaping, especially among Black and Latino adolescents. This study aimed to examine associations between exposure to e-cigarette marketing and susceptibility to future vaping among Black and Latino adolescents in the United States (US). Participants (N = 362; equal representation between Black and Latino adolescents) completed a baseline assessment (available in English and Spanish) including sociodemographic characteristics (e.g., racial/ethnic group, age, gender, sexual orientation, etc.), exposure to e-cigarette marketing, and susceptibility to future vaping. Exposure to e-cigarette marketing was recoded and organized into two categories (high exposure = 2 to 3; low exposure = 0 to 1). Cochran–Mantel–Haenszel tests were used to evaluate the association between exposure to e-cigarette marketing and susceptibility to future vaping, stratified by racial/ethnic group. Multiple logistic regressions assessed the association between exposure to e-cigarette marketing and susceptibility to future vaping, controlling for gender, sexual orientation, grade, and academic performance within each racial/ethnic group. Black adolescents reported significantly higher frequencies of exposure to e-cigarette marketing (p = 0.005). A significant interaction was found between exposure to e-cigarette marketing and racial/ethnic group (X
2 (1) = 6.294, p = 0.012). Among Black adolescents, high exposure to e-cigarette marketing (vs. low exposure) was associated with a higher probability of susceptibility to future vaping (OR: 2.399, 95% CI 1.147–5.021, p = 0.020). For Latino adolescents, exposure to e-cigarette marketing was not associated with susceptibility to future vaping (OR: 0.503, 95% CI 0.245–1.03, p = 0.062). Future studies should evaluate how and where adolescents are exposed to e-cigarette marketing. Prevention efforts must include the implementation of effective counter-marketing campaigns and the reduction of exposure to e-cigarette marketing among Black and Latino adolescents. [ABSTRACT FROM AUTHOR]- Published
- 2024
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