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At present, the recycling rate of End-of-life vehicles (ELVs) in China is far lower than the heavily motorized countries, resulting in severe environmental pollution, waste of resource and hidden traffic troubles, which has a negative impact on China's economic and social sustainable development. With the arrival of the peak season of generating ELVs in China, it is urgent and important to improve the recycling rate of ELVs. The recycling rate of ELVs is influenced by multiple factors together. The existing research about the identification of influence factors of ELV recycling rate fewer considers the interaction effect among different factors. To fill the gap, firstly the influence factors are analyzed from standpoints of economy, policy, recycling network and others. Then a hybrid model based on DEMATEL (decision making trial and evaluation laboratory) and intuitionistic fuzzy sets is employed to examine the cause-effect relationships among factors. In the study, the vagueness of decision makers' judgment and linguistic inaccuracy is dealt with effectively by intuitionistic fuzzy sets. The research results reveal "fiscal subsidy", "government's restrictive policies to reuse ELVs parts", "coordination of the industry agencies", "participation of automobile manufacturer" and "supervision of the government" are most significant criteria influencing the recycling rate of ELVs in China. A sensitivity analysis is conducted to verify the robustness of results. Lastly, according to the critical influencing factors identified, some pertinent suggestions to the government, ELV recycling enterprise, owner and vehicle manufacturer are put forward. In addition, the future research directions are proposed. [ABSTRACT FROM AUTHOR]