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Your search keyword '"Entrepreneurial orientation"' showing total 2 results
Start Over Descriptor "Entrepreneurial orientation" Topic competitive advantage in business Region china
2 results on '"Entrepreneurial orientation"'

1. How do businesses achieve sustainable success and gain a competitive advantage in the green era?

Author

Wang, Wenfu, Zhang, Dongsheng, Wang, Hongwei, Zhu, Qingxiang, and Morabbi Heravi, Hakimeh

Subjects
*GREEN technology, *COMPETITIVE advantage in business, *BUSINESS success, *SUSTAINABILITY, *SMALL business, *INTELLECTUAL capital
Abstract

Purpose: To attain green economic efficiency, small, micro and medium-sized firms must follow environmental paradigms. This research aims to discover the relationship between green intellectual capital, green entrepreneurial orientation, green marketing, green organizational culture and competitive advantage strategies to attain sustainable manufacturing business success. Design/methodology/approach: Today, many companies have accepted their responsibilities, that their operations should not harm the environment. This paper aims to discover the relationship between green factors and competitive advantage strategies to succeed in sustainable manufacturing. The employees of the large manufacturing firms in China are the sample population of the present investigation. Through simple random sampling, surveys were distributed via email. The present study was a quantitative analysis. The analytical tool utilized here was structural equation modeling and SmartPLS program applications. Findings: The empirical outcomes find that green intellectual capital positively influences competitive advantages and sustainable success in business. In addition, the impact of green entrepreneurial orientation on competitive advantages and sustainable success is positive and significant. The findings illustrated that green marketing is an essential factor in competitive advantage and sustainable success in business. Another point is that green organizational culture positively affects competitive advantages and sustainable success. Finally, competitive advantages have significantly affected sustainable success in business. Practical implications: The outcomes help specialists enhance their practices to reflect sustainable business efficiency and competitive advantages. Originality/value: This is the first study that examined businesses' sustainable success and green factors in a comprehensive model and using a specific sample of manufacturing companies based on green technologies. [ABSTRACT FROM AUTHOR]

Published
2023
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2. Organisational regulatory legitimacy, entrepreneurial orientation, and SME innovation: an optimal distinctiveness perspective.

Author

Ma, Hongjia, Guo, Hai, and Shen, Rui

Subjects
*TRANSITION economies, *TECHNOLOGICAL innovations, *STRATEGIC planning, *CONCEPTUAL models, *COMPETITIVE advantage in business
Abstract

The optimal distinctiveness perspective argues that firms face competing pressures to be both 'like' and 'different from' their peers. On the one hand, institutional scholars assert that firms need to be similar to peers in order to gain legitimacy. On the other hand, strategy scholars insist that firms need to strive to be different to gain competitive advantage. In order to enrich the optimal distinctiveness perspective, the present study builds a conceptual model that addresses the relationships among organisational regulatory legitimacy, entrepreneurial orientation, and SME innovation under the context of China's transition economy. Our empirical results show that organisational regulatory legitimacy has an inverted-U relationship with SME innovation. Further, entrepreneurial orientation strengthens this inverse-U shaped relationship. That is, entrepreneurial orientation magnifies both the positive and the negative effect of organisational regulatory legitimacy on SME innovation. This study echoes to the call to conduct broader optimal distinctiveness research by integrating institutional theory and strategic management. Furthermore, our findings provide new evidence for the strategic balance perspective of optimal distinctiveness. [ABSTRACT FROM AUTHOR]

Published
2019
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