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This created an entrepreneurialmovement that defined hip-hop in the '80sand '90s as the period saw the birth of amultitude of fashion brands like FUBU,Cross Colours, 5001 Flavors and PhatFarm, among many others, and designerslike Kani, Dapper Dan and April Walkerspearhead hip-hop fashion. European designers and brands startedworking with hip-hop stars on the runwayand in campaigns, which created someof the most pivotal style moments inhip-hop's 50-year history, such as TupacShakur walking the Versace runway in 1995or Run-DMC's $1 million endorsement dealwith Adidas in 1986 following their hit song"My Adidas", marking the first such branddeal in the hip-hop world. Another hip-hop fashion trend popularin the '80s and '90s was remixing preppyand collegiate styles, namely looking toAmerican fashion brands like TommyHilfiger and Ralph Lauren. [Extracted from the article]

The ring watch, a vintage accessory dating back to the 1700s, is experiencing a resurgence in popularity among younger consumers who are seeking novelty accessories. This trend is influenced by a new generation embracing the playful mood of fashion from the '90s and early 2000s. Fossil is leading the trend with its assortment of ring watches, offering various face shapes and materials. Other players in the market include Breda, Pascal, and independent sellers on platforms like Amazon and Etsy. The ring watch's appeal lies in its smaller size, versatility, and ability to be worn as a fashion statement rather than just a timekeeping device. The trend is expected to continue among young customers due to its novelty and accessibility. [Extracted from the article]

Kate Spade New York is collaborating with Urban Outfitters to reissue its popular baguette bag style from 1993. The collaboration will feature three new patterns, including a black-and-white polka dot print, a rainbow stripe print, and an all-black look. The prints were chosen from the brand's archives and updated for today's shoppers. To celebrate the collaboration, Urban Outfitters will host an art exhibition called "Stitch in Time" that reflects the Kate Spade New York design ethos. The collection will be available at select Urban Outfitters locations and on their website for $198. [Extracted from the article]

Stella McCartney has collaborated with lab-grown jeweler Vrai to create a sustainable fine jewelry collection, which was debuted on the red carpet at the Met Gala. The collection includes one-of-a-kind pieces as well as other styles that will be available for purchase. The collaboration aims to promote sustainability and transparency in the fashion industry, with a focus on using sustainable materials. The collection will continue with another release during McCartney's spring 2025 runway show. [Extracted from the article]

Kyrie and Asia Irving, the brother-sister duo, have launched their fashion label, Mind Less, which focuses on mental and spiritual clarity. The brand's design codes prioritize functionality and aim to work within the wearer's lifestyle. The second collection, called "Views," includes knitwear styles and new variations of the brand's kimono. The siblings draw inspiration from their backgrounds and travels, with Kyrie leveraging his experience in the NBA for the line. They plan to continue releasing capsule collections and building a global community. [Extracted from the article]

Brazilian fashion brand Farm Rio is expanding into the menswear category with its debut men's capsule collection. The collection features 12 dress shirts, shorts, and trousers, all designed with Farm Rio's signature bright colors and vivid patterns. Founder and creative director Katia Barros stated that the brand's entry into menswear was driven by increased demand from its customer base. The collection stays true to Farm Rio's design ethos while incorporating more relaxed fits and matching sets. Farm Rio is part of Brazil's largest fashion retail group, Grupo Soma, and has previously collaborated with Brazil's Indigenous Yawanawá community. [Extracted from the article]

Hugo Boss's brand, Hugo, has partnered with the Visa Cash App Red Bull Formula One team to become their official apparel partner. This partnership aims to reach new, younger, and dynamic audiences. Hugo will design formalwear for two of the team's drivers and create capsule collections for fans. The brand will also host an interactive experience called Hugo Garage in cities hosting F1 races. This collaboration reflects the increasing presence of fashion brands in Formula One as the sport's global audience continues to grow. [Extracted from the article]

Fashion brands are increasingly targeting the diverse fan base of the NFL, particularly women and international fans. The NFL has embraced fashion collaborations, with players showcasing high-fashion looks and brands launching merchandise collections. To reach more women, the NFL has collaborated with brands like Stoney Clover Lane, Staud, and BaubleBar. Additionally, collaborations are aimed at expanding the NFL's international reach. Fashion brands such as Boss, Mitchell & Ness, Stoney Clover Lane, and '47 are launching collaborations in anticipation of the Super Bowl. [Extracted from the article]

Male athletes are increasingly becoming influential fashion ambassadors, with their star power and style influence surpassing that of other public figures. In 2023, athletes received more attention for their style, with the NBA tunnel and NFL tunnel becoming highly anticipated fashion moments. Fashion brands are capitalizing on this trend by partnering with athletes as ambassadors, leading to lucrative partnerships due to their expansive influence and reach. Athletes' influence is driven by their widespread appeal, relatability, and diverse backgrounds, making them authentic representatives for fashion labels. The number of games and public appearances athletes make each season provides ample opportunities for them to showcase their style. This trend is expected to continue in the coming year, with major events like the Super Bowl and the Olympics offering more opportunities for fashion brands to collaborate with athletes. [Extracted from the article]

The Brooklyn Nets have launched their first private label fashion brand called Berō. The brand's debut collection includes a range of clothing and accessories such as cardigans, soccer jerseys, polo shirts, T-shirts, jackets, and more. The collection is available exclusively on the team's e-commerce site and inside Barclays Center. The brand aims to attract a larger audience beyond just Brooklyn Nets fans and plans to collaborate with Brooklyn-based brands and designers in the future. This fashion initiative is part of the team's efforts to build brand equity and affinity within their sports properties. [Extracted from the article]

J. Logan Home, a men's fashion brand, has gained popularity in recent years, particularly due to celebrities like Travis Kelce wearing their designs. The brand, started by designer Logan Horne during the pandemic, specializes in creating men's shirts, boxers, and home decor using vintage scarves from luxury fashion houses such as Chanel, Yves Saint Laurent, and Hermès. Horne carefully selects scarves from online resellers and estate sales, using three scarves from the same brand with a common theme for each shirt. The brand aims to pay homage to the original design houses and their unique codes and themes. J. Logan Home has also partnered with retailers like Kith and The Webster and plans to focus on their e-commerce site and increase production in the coming year. [Extracted from the article]

Over the last few years as interest in Formula 1 racinghas skyrocketed across the globe, fashion brands haveincreasingly leveraged this mass interest by looking toF1 drivers to be ambassadors and F1 teams for multiyearpartnerships. Eye Over the years, fashion brands like Tommy Hilfiger,Boss and Tumi have gotten in on the hype around F1 andits mega-popular racers Athletes have long been go-to ambassadors formany fashion brands, with top players across football,basketball, tennis and other sports regularly appearingin campaigns and sitting front row for design houses andluxury brands. [Extracted from the article]

Fashion brands like Puma, Tumi, Boss, and others are participating in the Las Vegas Grand Prix, which marks the return of Formula 1 to the city after more than 40 years. These brands are hosting events, pop-ups, and meet-and-greets with F1 racers to engage with the growing fanbase around the sport. They see their participation in the Grand Prix as a natural fit due to their long history and partnerships in Formula 1. With Formula 1's increasing popularity and global appeal, brands are finding new opportunities to tell their stories and expand their international reach through these partnerships. [Extracted from the article]

Rebag and ThredUp have formed a partnership to promote sustainability in the fashion industry. Through ThredUp's Resale-as-a-Service program, customers can sell their items to ThredUp and earn credit towards Rebag's luxury handbag offerings. This collaboration allows Rebag's customers to consign other apparel and fashion items beyond luxury listings, while also giving ThredUp customers access to luxury handbags. Both companies aim to address the fashion sustainability issue by leveraging each other's marketplaces and creating a more sustainable future for fashion. [Extracted from the article]

The Swedish American fashion brand is releasing a collection of leather jackets that are designed with blockchain-powered hardware and software. The collection offers 72 signature leather jackets designed in seven styles released as part of Blk Dnm's fall 2023 collection. [Extracted from the article]

PRIDE 2020 The Pride-themed collections and community-driveninitiatives that are supporting the LGBTQ community Although the coronavirus pandemic hascanceled virtually all in-person Pride Monthevents, fashion and beauty brands arecontinuing their commitments to give backand support the LGBTQ community. Others are launching larger initiativesto highlight the importance of PrideMonth, including makeup brand NYX,which is hosting a virtual Pride March onInstagram, and activewear brand UnderArmour, which is offering a grant programto aid LGBTQ-focused nonprofits that areimpacted by COVID-19. Fourlaps' Pride T-shirt Levi's Pride Collection Fossil's limited-edition Pride watch A style from Peloton's Pride collection. [Extracted from the article]

The fashion brand isteaming up with rapper LilTjay to release an 80-piecefashion collection ofT-shirts, jackets, hoodies,jeans, shorts and otherstyles. Lastyear, BoohooMan releasedits latest collaborationwith rapper Swae Lee andteamed with ShaquilleO'Neal's sons, Shaqir andShareef, on a collection. Standout styles includea white varsity jacket, adistressed camouflage-patternedvest paired witha gray sweatshirt, a greenacid wash denim jacket anda printed cropped jacketwith matching oversizetrousers, among others. [Extracted from the article]

The acquisition follows Blk Dnm'srelaunch, when the brand unveiled itsnew "entry luxury" positioning with therelease of its women's and men's fall2023 collection designed under creativedirector Jessy Heuvelink. FASHION * The Swedish American fashion label also relaunchedearlier this year as a luxury brand Blk Dnm is entering a new stage of itsrelaunch with an acquisition. We're not building twoseparate brands -- It's one brand.". [Extracted from the article]

Started as a passion project for designer Mamadou Bah, who learned about fashion through music and taught himself about sketching, patternmaking and screen-printing. The collection includes cargo pants, work jackets, cardigans, utility vests and accessories in a bright and earthy color palette and is meant to reflect how Bah sees the future. [Extracted from the article]

The fashion brand onTuesday released an AI-designeddenim collectionthat was created with AIapp Midjourney. With theapp, G-Star Raw created 12cape-like denim designs andultimately manufactured onestyle, which will be displayedat the brand's Antwerp store. Fashion Scoops G-Star Raw is going deeperinto the technology spacewith its latest denim launch. [Extracted from the article]

The French fashion brand is celebrating the 90th anniversary of its original polo style by launching a new polo franchise on Wednesday that consists of five styles. Lacoste is celebrating a major milestone with a franchise launch. [Extracted from the article]

The former New York Yankees star teamed with Movado Group earlier this month to host its "Evening of Discovery" for the foundation's group of high school students, called Jeter's Leaders. This is the 12th year that Movado, Jeter and the Turn 2 Foundation have partnered for the event and 16th year that Jeter has worked with Movado. [Extracted from the article]

Snoop Dogg's Plein Dogg collection isavailable at Plein's stores and website. FASHION Called Plein Dogg, the collection offers twoheavily embellished styles "We have here the best shoes in thegame, the best shoes in the game,"repeated German designer PhilippPlein at the launch party of his sneakercollaboration with Snoop Dogg -- who'staking the stage at PMC's LA3C festival thisweekend. [Extracted from the article]

Fashion More is more for these creative content creators While loungewear and minimalism trends seemedeverywhere during the pandemic, a new trend fromthe other end of the spectrum is gaining traction:maximalism. Alix Scherer @WearingAlix Fashion influencer Alix Scherer hasbeen a lifelong fan of maximalistdressing, but has leaned more heavilyon the creative outlet as a form of self-expressionwhile working at an officejob for the city of New York. Scherer's colorful outfits and upliftingvideos have gained the attention ofseveral brands who've tapped themfor partnerships, such as Hush PuppiesSock Candy. [Extracted from the article]

The apparel brand offers basics likeT-shirts, polos, sweatshirts, shorts,sweatpants jackets, underwear and morepieces that are intended for the gym andbeyond. EXCLUSIVE * The Jackson State Tigersquarterback is the brand's firstlong-term brand ambassador Tom Brady's men's apparel brand isexpanding its presence in the collegeathletics space by naming its first long-termbrand ambassador. [Extracted from the article]

Birkett said that what she thinks madethis group of designers different - andwhat sets "The Hype" apart from otherfashion competition shows - is theiryoung age. MENTALITIES FASHION * Birkett talks about how the streetwear showbrings a modern and inclusive touch to the fashioncompetition format HBO Max is releasing the second season ofits streetwear-focused fashion competitionshow, "The Hype", on Thursday, whichbrings back the judging panel: rapperOffset, stylist Marni Senofonte and creativedirector and founder of Bephies BeautySupply, Beth Birkett. "['The Hype'] is definitely moregeared around people of color, which Ithink is a true reflection of fashion now,which is there are so many Black andbrown kids that are in fashion and are sotalented", she said. [Extracted from the article]

The two brands are teaming on their latest sneaker collaboration for the Converse Chuck 70 shoe. The new Converse x Play Comme des Garcons Chuck 70 collaboration will be available for purchase starting March 24 at Comme des Garcons and Dover Street Market stores globally, as well as select retailers. Comme des Garcons are coming together once again for a sneaker collaboration. [Extracted from the article]

The Megababe founder and influencer is teaming with Amazon's The Drop -- the company's fashion arm that offers limited-edition collections with celebrities, influencers and brands -- for an eight-piece spring fashion collection that is the most size-inclusive range ever carried on The Drop. And Amazon are joining forces for the most size-inclusive collection to come from the e-commerce giant's fashion category. The Drop x Katie Sturino collection will be available to shop starting Tuesday on Amazon's The Drop website. [Extracted from the article]

The mogul is being honored for her "keen fashion sense, unprecedented entrepreneurial success and single-handedly transforming the fashion industry through her innovative designs and trend-setting style over the past decade", according to a statement from NBCUniversal. Many speculated that the rebrand was due to her impending divorce from husband Kanye West and her plans to drop the "W" from the brand's name, however, sources close to the brand confirmed to WWD that this was not the case and that West was involved in the rebrand. Kardashian West has long been a style star to watch, regularly wearing statement-making pieces from design houses like Mugler, Balenciaga, Givenchy, Balmain, Versace and many others. [Extracted from the article]

The "Disco"sneaker features co-brandingwith K-Swiss and YG's logos. YG is a longtime K-Swiss fanand drew inspiration for the"Disco" sneaker from the brand'ssignature five-stripe design andthree-piece toe. Fashion Scoops YG is expanding his footprint inthe fashion industry with a newsneaker collection. [Extracted from the article]

YG is a longtime K-Swiss fan and drew inspiration for the "Disco" sneaker from the brand's signature five-stripe design and three-piece toe. The rapper and K-Swiss are releasing their first capsule collection on Wednesday, with YG serving as the collection's creative director. The "Disco" sneaker features co-branding with K-Swiss and YG's logos. [Extracted from the article]

The fashion industry is paying itsrespects to revolutionary fashion designerPierre Cardin, who passed away at the ageof 98 on Tuesday in Paris. "I am very saddened by the passingof the creative genius, Monsieur PierreCardin", Chiuri wrote, sharing a photoof Cardin at the Dior atelier. [Extracted from the article]

The fashion industry is in mourning after thenews Wednesday that model Stella Tennanthas suddenly passed away at age 50. Tennant would laterserve as one of Lagerfeld's many muses andappear on numerous Chanel runways and adcampaigns. McCartney honored Tennant with athrowback photo of the two, writing: "Mydarling Stella, I f--king love you and will miss youso, so terribly. [Extracted from the article]

Karolina Kurkova Launches "Masks for All" Initiative FASHION * The supermodel is teaming with Feeding America tohelp protect its volunteers working on the frontlines ofthe pandemic Karolina Kurkova is joining the ranks ofinfluential figures and celebrities workingto stop the spread of the coronavirus. "I don't sew or own a sewing machine,but I know Ashley, who is a tailor bytrade and has a little tailor house in theDesign District", Kurkova said in a phoneinterview from Miami. [Extracted from the article]

The article reports on the collaboration between fast-fashion retailer Asos PLC and entertainment firm Walt Disney Co. to create a capsule collection for men and women based on movie "The Lion King."