1. A Critical Review of the E-Satisfaction Literature.
- Author
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Qimei Chen, Rodgers, Shelly, and Yi He
- Subjects
- *
CUSTOMER satisfaction research , *CONSUMER attitudes , *EFFICIENT consumer response , *CUSTOMER loyalty , *CLIENT satisfaction , *COMPUTER user attitudes - Abstract
User satisfaction is essential to the success of any Web site. Satisfaction with electronic environments, or e-satisfaction, drives traffic to Web sites and encourages repeated use of a site. However, the e-satisfaction literature has not been critically examined to assess c-satisfaction scales that currently exist in an effort to determine potential gaps or opportunities for future research. The present study is intended to critically review the existing c-satisfaction literature. We identify problems in defining and measuring e-satisfaction and offer directions for future research. [ABSTRACT FROM AUTHOR]
- Published
- 2008
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