1. The British house magazine 1945 to 2015: The creation of family, organisation and markets
- Author
-
Michael Heller and Michael Rowlinson
- Subjects
History ,060106 history of social sciences ,business.industry ,media_common.quotation_subject ,05 social sciences ,Media studies ,Organizational culture ,Internal communications ,company magazines ,06 humanities and the arts ,house magazines ,corporate communications ,Political science ,0502 economics and business ,internal communication ,Business, Management and Accounting (miscellaneous) ,0601 history and archaeology ,Business and International Management ,Corporate communication ,Function (engineering) ,business ,050203 business & management ,corporate culture ,media_common - Abstract
This article examines the history of British house magazines from 1945 to 2015. It discusses their content, audience and function within companies. From tools of internal public relations, house ma...
- Published
- 2018
- Full Text
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