Author: "Rovai, Serena" / Topic: brand awareness - Searchworks@Jio Institute Digital Library Search Results

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Your search keyword '"Rovai, Serena"' showing total 7 results

Start Over Author "Rovai, Serena" Topic brand awareness

7 results on '"Rovai, Serena"'

1. 'Chineseness' in Luxury: Future Challenges and Perspectives

Author: Rovai, Serena and Rovai, Serena
Published: 2016
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2. The Identity of International Luxury Brands

Author: Rovai, Serena and Rovai, Serena
Published: 2016
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3. Conclusion

Author: Rovai, Serena and Rovai, Serena
Published: 2016
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4. The Chinese Luxury Client: Current Profile and New Attitudes

Author: Rovai, Serena and Rovai, Serena
Published: 2016
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5. Introduction

Author: Rovai, Serena and Rovai, Serena
Published: 2016
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6. The Impact of Cultural Values and Habits on the Luxury Market

Author: Rovai, Serena and Rovai, Serena
Published: 2016
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7. The Evolution of Luxury Consumption in China

Author: Rovai, Serena, Atwal, Glyn, editor, and Bryson, Douglas, editor
Published: 2014
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