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Tells how the poor economy affected 1991's would-be bestselling books. Money-tight consumers opted for trade paperback instead of expensive hardcover books; Such potential bestsellers included `Dance While You Can,' by Shirley MacLaine and Colleen McCullough's `The Grass Crown'; Overview of the various publishing companies, including American Booksellers Association and Bantam; What publishers regard as disappointments; Why not all publicity sells books; More.

Presents a bookbuyers guide to the summer book lists. Categorized by hardcover, trade paperbacks, and mass market paperbacks. Includes `Out of Eden: Essays on Modern Art,' by W.S. DiPiero, from the University of California Press; `Win the WhiningWar & Other Skirmishes,' by Cyntia Whitham, from Perspective Publishing; `A Lasting Fire,' by Beverly Byrne, from Bantam/Fanfare; More.

Discusses 1990 books which were expected to be bestsellers but did not have the success publishers and booksellers had hoped for. Importance of remembering what went wrong; Popularity of war books; Highlights particularly outrageous fortunes of certain titles; Discusses alphabetically by publisher each book; Includes `What Does Joan Say?,' by Joan Quigley; Belva Plain's `Harvest'; `Positive Moves,' by Angela Landsbury; `Tender,' by Mark Childress; More.

Reports on projected bestsellers that didn't turn out that way, despite publisher's expectations. Letter from visiting Soviet publisher; Quote by Waldenbook's merchandising VP Tom Simon; Listed alphabetically by publisher.