1. Overall increase is seen as participation shifts among groups
- Author
-
Stambaugh, Sandie
- Subjects
Do-it-yourself work -- Surveys ,Automobile equipment and supplies industry -- Surveys ,Do-it-yourself products industry -- Statistics ,Automobile industry ,Business - Abstract
An increase in automotive do-it-yourself (DIY) activity is predicted, even as shifts are seen in the participation of different groups. While an upturn was noted in almost half of the activities perfomed by female DIYers, a 60% rise was also recorded among male DIYers. However, the 18 to 29-year-old age group were found to be doing more appearance and cosmetic tasks and less repair work than their elders. This generation is hoped to replace maturing DIYers who are scaling back on DIY activity and aftermarket purchases., DO-IT-YOURSELF activity represents an important part of a retailer's business. The shopping behaviors of DIYers, their buying patterns and the elements that go into their spending decisions affect retail operations. [...]
- Published
- 1994