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The focus in this article is on school atlases produced in Britain in the late-nineteenth and early-twentieth centuries and on what is revealed, both in their pages and in the processes behind their compilation, about the people who were producing and using such map books. The Bartholomew Archive, in Edinburgh, has proved to be an exceptionally rich source of hitherto unexamined data on the business and personal activities of one of the leading producers of school atlases, the local firm of John Bartholomew and Son, which was active in map making and publishing between 1880 and 1987. The sociology and pattern of communication of publishing, explored by book historians and historians of science, geography and cartography in other contexts, are here considered in relation to the atlases that were produced in Britain for schools in the United Kingdom and in other parts of the Empire in the period 1880–1930. Particular attention is paid to the efforts of mapmakers, publishers, geographers and other professionals to ensure the relevance of the maps selected in school atlases for specific audiences, to guarantee the credibility of the information communicated through these atlases, and to negotiate questions of authorship. [ABSTRACT FROM AUTHOR]