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Even the Implicit Association Test (IAT) has been shown to be relevant in measuring various psycho-logical constructs there are few studies considering it in Brazil. This paper aims to introduce a free program (FreeIAT) to perform IAT, illustrating it with a measure of attitudes toward polyamory. Participants were 50 undergraduate students with mean age of 22 years (62% women) who answered an explicit scale attitude toward polyamory and the Monogamy-Polyamory IAT. Results showed a negative correlation between implicit (latency of incongruent block) and explicit attitudes measures toward polyamory, indicating that the greater the acceptance of polyamory, the lesser time to asso-ciation between the stimuli (positive words and polyamory). There was no correlation between the D Score and the explicit attitudes toward polyamory, suggesting that people in favor of polyamory are not necessarily opposed to monogamy. In conclusion, the FreeIAT shows a streamlined inter-face, following the variations of the classic IAT and allowing collective application. Moreover, the fact of being a free program with open source it has the potential to encourage research on implicit measures in Lusophone cultures. [ABSTRACT FROM AUTHOR]