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Your search keyword '"Silverman, Robert"' showing total 67 results
Start Over Author "Silverman, Robert" Topic advertising, marketing and public relations
67 results on '"Silverman, Robert"'

1. NCN nurtures new services

Author

Silverman, Robert

Subjects
New Century Network -- Services, Information services industry -- Services, Newspapers -- Information management, Advertising, marketing and public relations, Business, Publishing industry
Published
1997

4. Publishing perils in the electronic surf

Author

Silverman, Robert

Subjects
Periodicals -- Marketing, Periodical publishing -- Marketing, World Wide Web -- Usage, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

5. PointCast connects with publishers

Author

Silverman, Robert

Subjects
PointCast Inc. -- Product introduction -- 00361009, Information services industry -- Product introduction, Online services -- Product introduction, Publishing industry -- Information management, World Wide Web -- Usage, Advertising, marketing and public relations, Business, Publishing industry
Published
1997

6. GM drives Web ad insertion network

Author

Silverman, Robert

Subjects
GM CyberWorks -- Services, Media buying services -- Services, World Wide Web -- Services, Advertising, marketing and public relations, Business, Publishing industry
Published
1997

7. Personalized deliveries

Author

Silverman, Robert

Subjects
ESPNET SportsZone -- Planning, SportsLine USA Inc. -- Planning -- 00353683, Online services -- Planning, Television broadcasting of sports -- Innovations, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

8. Kurnit's secret service

Author

Silverman, Robert

Subjects
General Internet Inc. -- Management, Online services -- Management, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

11. AOL redirection: ads offer 50 free hours

Author

Silverman, Robert

Subjects
America Online Inc. -- Advertising -- 00216415, Online services -- Advertising, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

12. CurtCo, CMP aim at entertainment technology

Author

Silverman, Robert

Subjects
Curtco Freedom Group -- Product introduction, United Business Media L.L.C. -- Product introduction, Periodical publishing -- Product introduction, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

13. American Cybercast extends Net content

Author

Silverman, Robert

Subjects
American Cybercast -- Mergers, acquisitions and divestments, Television production companies -- Mergers, acquisitions and divestments, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

14. Bell Atlantic dials on Command deal

Author

Silverman, Robert

Subjects
Bell Atlantic Corp. -- Contracts -- 00300944, On Command Corp. -- Contracts -- 00360357, Telecommunications services industry -- Contracts, Interactive television -- Contracts, Cable television advertising -- Contracts, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

15. ICon rings up big telco, ad deals

Author

Silverman, Robert

Subjects
Qwest Communications International Inc. -- Management, Online services -- Management, Telecommunications services industry -- Management, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

16. Honey, what's on the Net?

Author

Silverman, Robert

Subjects
Wolff New Media -- Services, United Business Media L.L.C. -- Services, Online services -- Services, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

17. MSNBC: Microsoft's last-minute battle zone

Author

Silverman, Robert

Subjects
Microsoft Corp., Computer software industry, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

18. SonicNet goes commercial

Author

Silverman, Robert

Subjects
SonicNet Inc. -- Contracts, Media buying services -- Contracts, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

19. CMP retains reps to drive lifestyle ads

Author

Silverman, Robert

Subjects
United Business Media L.L.C. -- Contracts, RPM Associates -- Contracts, Periodical publishing -- Contracts, Advertising agencies -- Contracts, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

20. Bootleg boondoggle: ABC, AOL raise recording industry ire with Maxell-sponsored forum

Author

Silverman, Robert

Subjects
ABC Inc. (Burbank, California) -- Services -- 00301370, America Online Inc. -- Services -- 00216415, Maxell Corporation of America Inc. -- Services -- 00066007, Television broadcasting industry -- Services, Information services industry -- Services, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

21. NBC's wired world

Author

Silverman, Robert

Subjects
National Broadcasting Company Inc. -- Officials and employees -- 00072458, Television broadcasting industry -- Officials and employees, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

23. Pseudo dials AOL Kulture

Author

Silverman, Robert

Subjects
Pseudo Program Inc. -- Contracts, America Online Inc. -- Contracts -- 00216415, Online services -- Contracts, Information services industry -- Contracts, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

24. MSOs hunt peacock in MSNBC talks

Author

Silverman, Robert

Subjects
National Broadcasting Company Inc. -- Joint ventures, Microsoft Corp. -- Joint ventures, Broadcasting industry -- Joint ventures, Cable television -- Joint ventures, Computer software industry -- Joint ventures, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

25. Onliners eye market niches

Author

Silverman, Robert

Subjects
CompuServe Corp. -- Services -- 00024472, America Online Inc. -- Services -- 00216415, Information services industry -- Services, Internet -- Services, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

26. TCI tunes system to track viewers

Author

Silverman, Robert

Subjects
AT&T Broadband and Internet Services Inc. -- Management, Cable television -- Management, Television viewers -- Research, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

27. @Home, telco eye iVillage stake

Author

Silverman, Robert

Subjects
At Home Corp. -- Investments, iVillage Inc. -- Investments, Communications industry -- Investments, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

28. Cable's expanding family

Author

Silverman, Robert

Subjects
Family Channel -- Marketing, Cable television -- Marketing, Television programs for children -- Marketing, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

29. TV, Web approach the altar

Author

Silverman, Robert

Subjects
ACTV Inc. -- Product development -- 00218351, Interactive television -- Marketing, Television broadcasting industry -- Innovations, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

30. MCI, News Corp. move on: step up their own online activities following breakup

Author

Silverman, Robert

Subjects
MCI Communications Corp. -- Contracts -- 00305368, Microsoft Corp. -- Contracts -- 00068489, The News Corporation Ltd. -- Contracts -- 00151074, Oracle Corp. -- Contracts -- 00124962, Telecommunications services industry -- Contracts, Computer software industry -- Contracts, Television broadcasting industry -- Contracts, Internet -- Usage, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

32. PointCast's free ad test

Author

Silverman, Robert

Subjects
PointCast Inc. -- Services, Cable television -- Services, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

33. Viacom, MTV push The End

Author

Silverman, Robert

Subjects
MTV Networks Inc. -- Planning, Viacom Radio Networks -- Planning, World Wide Web -- Services, Cable television -- Planning, Radio broadcasting industry -- Planning, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

34. Prodigy to launch new Web brands

Author

Silverman, Robert

Subjects
Prodigy Services Co. -- Management -- 00212229, Database industry -- Management, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

35. Newt's next NET TV program

Author

Silverman, Robert

Subjects
National Empowerment Television -- Management -- 00327566, Talk shows -- Management, Television production companies -- Management, Advertising, marketing and public relations, Business, Publishing industry
Published
1995

36. MSOs look to join TCI's At Home

Author

Silverman, Robert

Subjects
At Home Corp. -- Management, Cable television -- Joint ventures, Information services industry -- Joint ventures, Advertising, marketing and public relations, Business, Publishing industry
Published
1995

37. On-screen scenarios

Author

Silverman, Robert

Subjects
TV Guide Magazine -- Services -- 00283086, Periodical publishing -- Services, Publishing industry -- Services, Advertising, marketing and public relations, Business, Publishing industry
Published
1995

38. PPV choices available from Your Choice TV

Author

Silverman, Robert

Subjects
Discovery Communications Inc. -- Services -- 00331808, Pay-per-view television -- Services, Television broadcasting industry -- Services, Advertising, marketing and public relations, Business, Publishing industry
Published
1995

39. U.S. News delays MSN deal: stays with CompuServe, heads to the Web

Author

Silverman, Robert

Subjects
U.S. News and World Report Inc. -- Contracts -- 00103844, Microsoft Network Corp. -- Contracts, U.S. News and World Report (Periodical) -- Contracts, Periodical publishing -- Contracts, Telecommunications services industry -- Contracts, Advertising, marketing and public relations, Business, Publishing industry
Published
1995

43. Concrete cements deal

Author

Silverman, Robert

Subjects
Concrete Media -- Joint ventures, The Princeton Review Inc. -- Joint ventures -- 00342566, Online services -- Joint ventures, Publishing industry -- Joint ventures, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

44. It could've been a contender

Author

Silverman, Robert

Subjects
MCI/News Corp. -- Management, MCI Communications Corp. -- Joint ventures, The News Corporation Ltd. -- Joint ventures, Television broadcasting industry -- Analysis, Online services -- Analysis, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

47. Get rich click with Yoyodyne

Author

Silverman, Robert

Subjects
Yoyodyne Entertainment -- Marketing, Internet -- Marketing, Sweepstakes -- Innovations, Computer software industry -- Marketing, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

48. On Command to expand room service menu

Author

Silverman, Robert

Subjects
On Command Corp. -- Services, Television program distribution companies -- Services, Hotels and motels -- Services, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

50. MSN strikes Netwits deal

Author

Silverman, Robert

Subjects
Microsoft Network Corp. -- Contracts, Cable television -- Contracts, Game shows -- Contracts, Interactive television -- Contracts, Advertising, marketing and public relations, Business, Publishing industry
Published
1996

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