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Your search keyword '"Carl Driesener"' showing total 10 results

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10 results on '"Carl Driesener"'

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1. Net audiences: a comparison of the Sainsbury Normal Method and the Sainsbury Weighted Method

2. Ageism kills brands

3. Inside-outside: Using eye-tracking to investigate search-choice processes in the retail environment

4. Has Behavioural Loyalty to Online Supermarkets Declined?

5. Why familiar brands are sometimes harder to remember

6. Exploring the integration of social media within integrated marketing communication frameworks: perspectives of services marketers

7. Brand and Advertising Awareness: A Replication and Extension of a Known Empirical Generalisation

8. Has brand loyalty declined? A longitudinal analysis of repeat purchase behavior in the UK and the USA

9. It's a Dirichlet World: Modeling Individuals' Loyalties Reveals How Brands Compete, Grow, and Decline

10. Comparing methods of brand image measurement

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