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Purpose Product development process (PDP) in the context of Industry 4.0 may present several marketing implications. To understand these implications, the purpose of this study is to identify the benefits and difficulties of Industry 4.0 related to the PDP and its impact in marketing strategies and operations. Design/methodology/approach The methodology used to perform this research was a systematic literature review. For this, five steps were followed, namely, research question formulation; studies location; studies selection and evaluation; analysis and synthesis; and reporting and use research results. Findings The systematic literature review considering PDP in Industry 4.0 context resulted in 28 benefits and 14 difficulties, in a total of 53 articles. From the analysis of these benefits and difficulties, several implications for marketing were identified, namely, better understand customer preferences; greater agility in marketing decision-making; better align marketing, product development and operations processes issues; better understand product/service lifecycle; analyze possibilities of new ways of distribution and communication channels; better define the value of products and services and location requirements. Originality/value The findings presented here can be used both by market professionals, interested in the subject and by researchers for future studies. The better understanding of PDP in the context of Industry 4.0 can enhance marketing strategies for market professionals and provide insights for researchers. No similar studies were found in the literature.

Goal: The purpose of this paper is to present a proposal of steps for the implementation of Industry 4.0 in the industrial context, considering management and operational aspects. The reason is to discuss that technological change is accompanied by many organizational implications, in which it is perceivable that some companies already experience strategic and operational turbulence due to the lack of understanding of the this structure’s complexity. Design / Methodology / Approach: This study assumes an exploratory character because the subject of analysis is still in the knowledge-structuring phase. In this sense, data was collected from the literature review. Results: A theoretical proposal for the Industry 4.0 implementation framework is presented in flow format. It is organized in steps that cover the strategic and operational aspects during the implementation flow. Limitations of the investigation: The limitations of this study are directly related to its theoretical nature and the difficulty of finding tools that help in the execution of each proposed stage. Practical implications: However, based on theoretical insights, a trajectory of a transformation model is proposed, thus this research intends to show clearly and direct how companies can introduce the aspects of Industry 4.0 to their own benefit. Originality / Value: In this study, a conceptual model is structured, and it indicates a potential of application because it contributes to support and encourage the adoption of technologies and concepts indicated in the Industry 4.0 literature in a structured way.

The main objective of this exploratory research was to develop and validate a model to measure the maturity of manufacturing cells that operate according to the lean philosophy. A theoretical model was constructed based on parameters from the literature and information provided by a panel of experts. Using a questionnaire based on this theoretical model, a survey of 101 cell managers was carried out and the data collected were analyzed by partial least squares structural equation modeling (PLS-SEM). The results show that the maturity of a manufacturing cell can be measured using the three constructs ‘Employee Knowledge and Skills’, ‘Quality and Continuous Improvement’ and ‘Cell Configuration’. Of these, the second had the greatest impact on cell maturity. The results also show that a fourth construct, ‘Leadership, Autonomy and Communication’, influences maturity indirectly. These findings may be used by managers of manufacturing cells and by researchers.

The main purpose of this study is to determine the Critical Success Factors (CSF) of Brazilian business incubator management and understand how they are structured. These factors are essential to i...

This article aims to evaluate the production line automation projects developed by Brazilian and Colombian companies from the Project Management perspective, through the analysis of the app...

The concept of corporate social responsibility (CSR) is associated with the idea that every organization should integrate environmental, economic and social issues as part of their organizational philosophy. In companies with a higher degree of development in terms of CSR, sustainable practices are integrated into management systems. When focusing on Latin America, this integration may be at its first steps, but there is a vacuum in the literature in this field. Based on this reality, this paper aims to evaluate the integration between CSR practices and management systems in companies in Brazil based on experts’ perceptions. Employing a conceptual model covering how stakeholder demands are incorporated in organizational practices using a continuous improvement approach, we performed a survey with experts in the area. Results revealed opportunities for improvements in all CSR practices evaluated, most of which were considered by the experts to have been implemented only superficially. In a comparative analysis, two practices stood out in relation to the others: reporting of CSR results to stakeholders and evaluation of the performance of CSR activities using pre-established indicators. Practices associated with planning of CSR activities are the most superficially implemented, adversely affecting CSR performance. The authors believe that the findings of this study could be useful for business managers and academics as guidance towards improved CSR efforts.

In 2016, the Brazilian pet industry had revenue of R$ 18.9 billion and ranked third place worldwide. Thus, it is a sector that is always looking for enhancements in its productivity levels. Based on the previous statements, a case study was conducted in a selected company of the pet care business, with the goal to augment its monthly revenue, identify the bottleneck that impedes reaching this goal, and proposed solutions to bring the production and loading fluxes of merchandise to its optimal state, making the company’s revenue also optimal. The classical tools of the theory of constraints were used in this analysis. The first step was to obtain the undesirable effects of the process to define the bottleneck. After that, some injections were proposed as solutions to eliminate the undesirable effects and bring the production and loading model of the company to its full state. Finally, by means of a computational tool, the current situation of the company (with the bottleneck), and the situation in a virtual state (without the bottleneck) were simulated and compared, showing the potential of the found solution.

Purpose The purpose of this paper is to analyze the difficulties observed during implementation of quality management systems (QMSs) in Brazilian manufacturing companies. Design/methodology/approach The methodological strategy used was a literature review, a panel of experts and a survey. Through the literature review, 15 difficulties associated with the implementation of QMS were raised; these were organized into latent variables by specialists in the subject and served as the basis for a survey. In total, 123 professionals working with quality management in manufacturing companies participated in the research and the data collected were analyzed by means of second-order confirmatory factorial analysis. Findings The results allowed the validation of the 15 difficulties observed in the literature, and it was evidenced that these difficulties are structured in four latent variables as follows: difficulties associated with employees; difficulties associated with QMS structuration; difficulties associated with integration; and difficulties resulting from the planning. Research limitations/implications The main limitation of this research is the sample size, because 123 professionals that work with quality management in manufacturing companies participated in the research. It should be noted, however, that all parameters evaluated through the second-order confirmatory factorial analysis were validated. Practical implications The findings have great value for both quality management professionals, who may use those findings to guide the pre-implementation phase of a QMS, and researchers, who may use those findings as a foundation for future studies, in the development of models or tools related to QMS implementation. Originality/value No other paper was found on the scientific basis with the same focus for Brazilian manufacturing companies, thus demonstrating originality. The value of the research lies in the fact that the results presented here, statistically validated, may be used by other researchers and market professionals.

In 1997, Eliyahu Goldratt proposed a method called Critical Chain Project Management (CCPM) to minimize the inefficiencies identified in traditional project management. The project management community accepted the proposed method as a viable alternative. However, to allow its implementation with a multiproject system, more research was necessary. Seeking to identify the key factors that influence the performance of the multiproject system applying the CCPM method, we performed a case study. Logistic regression analysis showed that applying the CCPM method in a multiproject system allows for better time estimation of activities and facilitates the allocation of critical resources. This work was supported by the São Paulo Research Foundation (FAPESP) under Grant number 2015/21324-4. info:eu-repo/semantics/publishedVersion

This article aims to analyze the primary criteria used by Brazilian business incubators to select new enterprises. The research method used was a documentary analysis with 124 selection notices available in the websites of business incubators. These criteria were divided into 17 categories, and the most mentioned among them were: innovation level, economic feasibility, and team capability, corroborating the ideas mentioned by other studies. The results presented in this research may be of great value for incubator managers and academics. Incubator managers may use these results to critically analyze their criteria and/or complement them. Academics, in turn, may use these results as a starting point for future research.

Green Supply Chain Management (GSCM) has been receiving increased attention because of the urgent need of organizations to address sustainability issues as a condition for their competitiveness, and the issue of how performance should be measured becomes crucial. This paper performs a literature review on an academic basis in order to identify the main subjects and sustainable dimensions of research studies involving the performance measurement of GSCM and the gaps for further research. Sixty three percent of the analyzed papers are associated with framework, mathematical modelling, empirical research and application, and the principal gaps to be explored are the metrics, measures and integration of the GSCM with existing quality methods. Almost all of these subjects are discussed in an economic and environmental dimension, remaining the social dimension a relevant gap to be explored. Based on this scenario, this paper intends to make a contribution to the academia and professionals of the area.