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The United Nations established 17 Sustainable Development Goals (SDGs), and the fulfillment of the 7th, defined as "Ensure access to affordable, reliable, sustainable, and modern energy for all", requires energy industry transitions and digital transformations, which implies that diverse stakeholders need to move fast to allow the growth of more flexible power systems. This paper contains the case report that addresses the commercial digital transformation process developed at AES Colombia, through the implementation of a modern platform based on specialized applications that use Industry 4.0 tools. The Chivor hydropower project, a 1000-MW powerplant that covers 6% of Colombia's demand, which is owned by AES Colombia and constitutes its primary asset, is first described. Then, a description of Colombia's complex market (energy matrix, trading and dispatch mechanisms, and future projects) is presented. Then, the methodology followed for the digital transformation process using modern tools is described. The project, conceived as a broad framework, comprises applications for the management of hydrological, operational, and market information, commercial information systems and platforms to facilitate consultation and analysis by different users. Such an innovative project in the Latin American context has been developed in order reduce risks and to contribute to a sustainable energy supply for the future. [ABSTRACT FROM AUTHOR]