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This study tried to shed light on the relationship between strategic orientations and sustainable competitive performance with the mediating effect of strategic flexibility of family-owned SMEs in an emerging economy. This study is significant because family firms need a more flexible and quick organizational structure to respond effectively to external market demands. For achieving fruitful insights, data was collected from family-owned manufacturing firms operating in Islamabad and Rawalpindi verified from Small and Medium-sized Enterprises Development Authority (SMEDA). In addition, structured questionnaires were used to collect the data from top management through an online source; for testing the hypotheses, Smart PLS-SEM was deployed. The finding suggests that strategic flexibility firmly explains the mechanism to support the relationship between both strategic orientations (entrepreneurial and market) and sustainable competitive performance. Thus, our study suggests several recommendations to the policymaker and governmental bodies to support the family-owned firms in modifying existing resources according to the market demand. [ABSTRACT FROM AUTHOR]

Purpose: The present study aims to develop a strategic business performance (SBP) model for larger firms by examining the mediating role of structural flexibility in the network capability–SBP link, as well as testing the moderating role of entrepreneurial orientation in the relationship between structural flexibility and SBP. Design/methodology/approach: Data were collected from 929 senior managers/owners of large textile sector firms operating in Pakistan. Regression and bootstrapping techniques were used to test the proposed relationships. Findings: The results revealed that network capability positively shapes firms' structural flexibility, which, in turn, helps firms achieve SBP. The present work also showed that entrepreneurial orientation strengthens the positive relationship between structural flexibility and SBP. Research limitations/implications: This study is based on the cross-sectional data, and data were collected from the textile sector firms operating in Pakistan. Practical implications: The findings suggest that managers should focus on developing firms' network capability, which positively shapes structural flexibility and helps firms achieve SBP. Entrepreneurial orientation can also play an imperative role for strengthening the link between structural flexibility and SBP. Originality/value: The value of the present work rests on the deeper understanding of the network capability–SBP link that it offered by examining the relationships of the network capability dimensions with SBP through structural flexibility. Moreover, by bringing to the fore firms' entrepreneurial orientation as a moderator of the structural flexibility–SBP relationship, the study provided a new vantage point to uncover the complexities involved in the links between network capability, structural flexibility, and SBP. [ABSTRACT FROM AUTHOR]

This empirical research investigates the mediating role of entrepreneurial orientation in the relationships between organizational ambidexterity and sustainable development engagement and firm performance. The data were collected from 339 small and medium enterprises using a time-lagged approach and further analyzed using structural equation modeling. The results confirm the mediation of entrepreneurial orientation in the relationships between organizational ambidexterity and firm performance and sustainable development engagement. Institutional support also strengthens the entrepreneurial orientation relationship with firm performance and sustainable development practices. This study provides detailed theoretical and managerial implications by effectively using institutional support to increase firm performance and sustainable development engagement. • The study explored the mediating role of EO in the relationships of OA with SDE and firm performance. • We also examined the moderation of institution support in EO linked with SDE and firm performance. • The time-lagged primary data was collected from the SME sector of the emerging economy of Pakistan. • Institutional support is crucial for the relationship between EO with firm performance and SDE. [ABSTRACT FROM AUTHOR]