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1. Comments on "Utilization of Sales Management Knowledge and Identification of Contributors: An Analysis of JPSSM 1980-1990"

Author

Chonko, Lawrence B.

Subjects
PERIODICALS, SALES management, JOURNALISTS, INDUSTRIAL management, PAPER, SALES culture
Abstract

The immediate past editor of the Journal of Personal Selling and Sales Management comments on the paper "Utilization of Sales Management Knowledge and Identification of Contributors: An Analysis of JPSSM 1980-1990." Several implications are derived pertaining to the body of knowledge on sales and sales management and the role of the Journal of Personal Selling and Sales Management in the development and dissemination of this body of knowledge. [ABSTRACT FROM AUTHOR]

Published
1991