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2. The effect of perceived usefulness of online reviews on hotel booking intentions.

Author

de Castro Oliveira, Rinaldo, Gonçálves Dá Rós Baldam, Elaine Christina, Reis da Costa, Fábio, and Soncini Pelissari, Anderson

Subjects
HOTEL ratings & rankings, CONSUMER behavior, STRUCTURAL equation modeling, MARKETING management, INTENTION
Abstract

Copyright of Revista Brasileira de Pesquisa em Turismo is the property of Associacao Nacional de Pesquisa e Pos-Graduacao em Turismo and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2020
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