Author: "Bilro, Ricardo Godinho" / Publisher: wiley - Searchworks@Jio Institute Digital Library Search Results

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Your search keyword '"Bilro, Ricardo Godinho"' showing total 2 results

Start Over Author "Bilro, Ricardo Godinho" Publisher wiley

2 results on '"Bilro, Ricardo Godinho"'

1. Me and my AI: Exploring the effects of consumer self‐construal and AI‐based experience on avoiding similarity and willingness to pay

Author: Loureiro, Sandra Maria Correia, primary, Jiménez‐Barreto, Jano, additional, Bilro, Ricardo Godinho, additional, and Romero, Jaime, additional
Published: 2023
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2. Masstige strategies on social media: The influence on sentiments and attitude toward the brand

Author: Bilro, Ricardo Godinho, primary, Loureiro, Sandra Maria Correia, additional, and dos Santos, Joana Fonseca, additional
Published: 2021
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