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1. The Making of Mothers (Stephanie O'Donohoe, Margaret Hogg, Pauline Maclaran, Lydia Martens and Lorna Stevens) Part I: Motherhood as an Ideological, Mediated Project 2. Motherhood in the Movies, 1942-2010: Social Class Mobility and Economic Power (Elizabeth C. Hirschman) 3. Designing Mothers and the Market: Social Class and Material Culture (Alison J. Clarke) 4. How to be a Mother: Expert Advice and the Material Subject (Mary Jane Kehily) 5. Negotiations of Motherhood: Between Ideals and Practice (Malene Gram and Helle Pederson) Part II: Feeding Motherhood 6. "It won't do her any Harm" they said, "Or they wouldn't put it on the Market": Infant Weaning, Markets and Mothers' Narratives of Trust (Julia Keenan and Helen Stapleton) 7. Contesting Food: Contesting Mothering? (Bente Halkier) 8. Food, Cooking and Motherhood amongst Bosnian Refugees in Sweden (Helene Brembeck) 9. Images of Motherhood: Food Advertising in Good Housekeeping Magazine, 1950-2010 (David Marshall, Margaret Hogg, Teresa Davis, Tanja Schneider and Alan Petersen) Part III: Motherhood, Consumption and Transitions 10. Bouncing Back: Reclaiming the Body from Pregnancy (Lisa O'Malley and Maurice Patterson) 11. Managing Pregnancy Work: Consumption, Emotion and Embeddedness (Caroline Gatrell) 12. Engaging with the Maternal: Tentative Mothering Acts and the Props of Performance (Tina Miller) 13. Mothers and their Empty Nests: Employing Consumption Practices to Negotiate a Major Life Transition (Carolyn F. Curasi, Pauline Maclaran and Margaret Hogg) 14. Whose Work is it Anyway?: The Shifting Dynamics of Accountability and Responsibility in Family Mealtime Practices (Benedetta Cappellini and Elizabeth Parsons) Part IV: Consumption and Contested Motherhood Identities 15. Mothering, Poverty and Consumption (Lisa Glass, Kathy Hamilton and Katherine Trebeck) 16. On Markets and Motherhood: The Case of American Mothers of Children Adopted from China (Amy Traver) 17. Spectacular Pregnancy Loss: The Public Private Lives of the Santorums and Duggars at the Intersection of Politics, Religion and Tabloid Culture (Linda Layne) 18. Pregnancy, Privacy and Personhood in the Consumer Socialization of Expectant Mothers (The VOICE Group)