1. SPSS Analysis and Performance Evaluation of Health Clubs
- Author
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Vikas Kapoor and Pushpendra Neniwal
- Subjects
Competition (economics) ,SERVQUAL ,Measure (data warehouse) ,business.industry ,Quality of service ,media_common.quotation_subject ,Customer service ,Statistical analysis ,Quality (business) ,Marketing ,business ,Automation ,media_common - Abstract
The society is suffering from various health-related issues due to many reasons. Due to advancements in automation, people are becoming lazy day by day, and the participation in physical activities is less. Due to this, people are joining gym for maintaining their health. The number of fitness industries is increasing worldwide day by day. So, there is a competition going on in various fitness industries across the world. In this paper, assessment of the quality of various fitness centers of Jodhpur city has been done. Both descriptive and inferential statistical analysis has been performed. SERVQUAL is utilized to measure the quality of service measures.
- Published
- 2021
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