1. Using Delays to Decrease Paper Consumption in Food Service and Laboratory Settings
- Author
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Ingrid Thalheim, Kara Hurley, Adam E. Fox, Quin Roussard, Julie M. Joyce, and Iris Buchanan
- Subjects
Consumption (economics) ,050103 clinical psychology ,05 social sciences ,Environmental economics ,Unit (housing) ,Arts and Humanities (miscellaneous) ,Scale (social sciences) ,0501 psychology and cognitive sciences ,Food service ,050102 behavioral science & comparative psychology ,Laboratory experiment ,Empirical evidence ,Psychology ,General Psychology - Abstract
Recent research has indicated high economic and environmental costs of human paper usage. Technologies have been developed to reduce consumers’ paper use behavior, including mechanical dispensers that institute a delay between opportunities to obtain each consecutive unit. However, there is no empirical evidence that these dispensers or delays reduce paper use. In Experiment 1, implementing a delay between paper-unit deliveries using mechanical dispensers in a university cafe resulted in a significant decrease in units per person, material per person, and cost per person, compared to free-access dispensers. In Experiment 2, a relatively long delay was more effective than a short delay in reducing paper consumption in a laboratory experiment using mechanical dispensers. These results indicate that delays could be used to decrease paper use in many contexts on a larger scale. More research is necessary to determine the underlying behavioral mechanisms responsible for the observed reduction and the cost–benefit relationship under different circumstances.
- Published
- 2019
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