Search

The market of heating systems changed considerably in 12 years. Due to their high losses, poor quality, and high prices, the district heating systems were replaced by micro thermal plants that seemed more cost efficient at that time. As the market changed the interest for affordable modern heating systems such as, floor heating and radiant heating panels was growing, Although many people were reserved when it came to purchasing one. Therefore a quantitative research was conducted on 300 households to determine the view Brasov's population has on these modern heating systems. The results presents the main criteria taken into consideration when buying a heating system, the amount of money people are willing to spend on it and the reasons for which the population is reserved when it comes to purchasing one. The paper also provides a perspective for companies operating in this field on how to approach the market and increase the demand for these products. [ABSTRACT FROM AUTHOR]

This paper presents the factors that influence the consumer behaviour of individual users of software products and services from Braşov County. An analysis of the end users' attitudes, opinions and consumers' behaviour regarding the purchase and use of software applications was made. A survey among the citizens of Braşov municipality was undertaken and the results of this quantitative research indicate a new orientation of the individual consumers towards aspects such as higher interest in software products' functionalities, online purchase of software applications, or even a high interest in other aspects that concern the stores, the traders' attitude and the price level of these products and services. Almost 400 persons, residents of Braşov municipality, took part in the research. The survey was conducted through a questionnaire that included questions regarding the use of hardware and software products, the purchase and the factors that influence the users' decision process, and questions regarding features of software products and stores, as well. [ABSTRACT FROM AUTHOR]

This article presents the findings of a research conducted with small and medium accommodation managers in Brasov, Romania, with the purpose of investigating their environmental responsibility and attitudes towards environmental management. Based on a qualitative exploration of their perceptions and experiences, the general understanding of the sustainable tourism concept is examined; the practical application of different voluntary environmental instruments is analyzed as well as managers' interest in environmental policies. The research findings show that the studied accommodation units have low performance on water conservation, responsible waste management, environmental awareness, necessary knowledge about and interest in the environmental protection and environmental policy. The interviewed managers' environmental initiatives arise mostly from immediate economic gains that result from minimizing expenses by means of cost reduction measures. Based on the outcomes of the study, a series of recommendations are mentioned in order to promote the adoption of environmental management in small and medium accommodation units from the studied destination. [ABSTRACT FROM AUTHOR]