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The aim of this paper is to explore how young leaders within the Innsbruck Youth Olympic Games Organising Committee experienced the degree of freedom within the institutionalized structure of the International Olympic Committee. Employing a theoretical framework of new institutionalism, a qualitative case study including observations and interviews was conducted. The concept of translation provides a framework for analysing institutional change in organizations, where new ideas are combined with existing institutional practices and translated into new practices to varying degrees. The Innsbruck Youth Olympic Games Organising Committee consisted of young people with experiences from the event industry. This resulted in greater pressure to introduce new institutional solutions to the field. Despite being constrained by coercive pressure from the International Olympic Committee, new innovative elements were translated by the young leaders in the Innsbruck Youth Olympic Games Organising Committee into the International Olympic Committee event. However, the innovations were restricted to areas that the International Olympic Committee defined as less important such as sustainability projects as opposed to important areas like marketing. [ABSTRACT FROM AUTHOR]

Evaluates the 9th International Conference on Information and Communication Technologies in Travel & Tourism held in Innsbruck, Austria in January 2002. Highlights of the event; Topics tackled at the conference; Issues facing the hospitality industry.

Facebook is a popular social media platform used by both the demand and the supply sides of the tourism industry. Since there is a huge amount of information on the Internet, which can lead to information overload, individuals tend to apply the principle of least effort in attempting to obtain useful information as quickly and easily as possible. One of the easiest ways to retrieve travel information is by visiting the Facebook pages of destinations. This study investigates the foundations of the usefulness of Facebook Statistics: in particular of likes on DMO Facebook pages as a potential predictor of tourism demand, in addition to previous arrival numbers. In- and out-of-sample results show that the DMOs of Graz, Innsbruck, Salzburg, and Vienna can already utilize likes as an expedient leading indicator for demand, albeit not the only one. These findings are recommended to be incorporated into the DMOs' marketing efforts. [ABSTRACT FROM AUTHOR]