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33. Monetary Incentives in Clinician Surveys: An Analysis and Systematic Review With a Focus on Establishing Best Practices.

Author

VanGeest JB, Johnson TP, and Kapousouz E

Abstract

Surveys involving health care providers continue to be characterized by low and declining response rates (RRs), and researchers have utilized various strategies to increase survey participation. An important approach is to employ monetary incentives to improve survey response. Using a systematic review and analyses of 100 randomized comparisons (published in 48 papers) between monetary incentives and a non-incentive condition, this paper seeks to advance the understanding of best practices for using monetary incentives in clinician surveys. These analyses show even small incentives (≤$2) to be effective in improving clinician response relative to non-incentive subgroups, with diminished returns associated with serial incremental increases above that amount up to amounts greater than $25, at which point there is an appreciable improvement, supporting the use of higher incentives in this population. Cash and direct cash equivalents (e.g., cash cards and checks) produced greater odds of survey participation compared to vouchers, lotteries and charitable contributions, with lotteries and charities being the least effective forms of monetary incentive. Survey mode, timing and ethical considerations are also addressed. Noting the challenges associated with surveying clinicians, researchers must make every effort to improve access to this difficult-to-reach population by implementing appropriate incentive-based strategies designed to improve participation rates., Competing Interests: Declaration of Conflicting InterestsThe author(s) declared no potential conflicts of interest with respect to the research, authorship, and/or publication of this article.

Published
2024
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35. Surveying nurses: identifying strategies to improve participation.

Author

VanGeest J and Johnson TP

Subjects
Humans, Internet statistics & numerical data, Motivation classification, Nurses psychology, Postal Service statistics & numerical data, Research Design, Reward, Telephone statistics & numerical data, Health Care Surveys methods, Health Services Research methods, Nurses statistics & numerical data
Abstract

While surveys of nurses are an important tool in health services and policy research, they are often characterized by low response rates. The authors conducted a systematic review of 22 published reports of efforts to improve response rates to nurse surveys. Two general strategies were explored in this literature: incentive and design-based approaches. Even small financial incentives were found to be effective in improving nurse survey participation. Token nonmonetary incentives, in contrast, were much less effective. In terms of design strategies, postal and telephone strategies have generally been more successful than have fax or web-based approaches, with evidence also supporting use of mixed-mode surveys in this population. In addition, use of first-class stamps on return envelopes as well as questionnaires personalized and endorsed by legitimizing professional associations were also more likely to be successful. Researchers should continue to implement evidence-based strategies in order to improve the survey response of nurses.

Published
2011
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