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From the 1980s to the present day, contemporary capitalism imposes on countries measures for the liberalization of world trade that deregulate labor laws and weaken unions, leading to increased unemployment. In the area of communication, companies start to produce more content and competition between them intensify. The objective of this work is to understand how the process of acquiring experience in media after the socioeconomic and cultural transformations introduced by governments in the capitalist world takes place. The work uses as a theoretical reference to support the investigations, authors Alsina (2009), Bauman (2011), Castells (2018), Hartog (2015), Santos (2017), Silverstone (2002), Moraes (2010), Moura e Rêgo (2012). Thus, the study makes use of theoretical research to understand the definitions and the theoretical contribution used in the analyzes. The study concludes that the stories covered and published by the media portray versions of an event or experience advocated by the editorial policy of the media group in that historical period. [ABSTRACT FROM AUTHOR]