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The article presents a selection of news stories related to the music industry. Singer and dancer Michael Jackson is scheduled to perform a series of 50 shows at the O2 Arena in London, England in 2009 and 2010. Espinoza Paz was chosen as songwriter of the year at the BMI Latin Music Awards. Vodafone plans to offer mobile song downloads free of digital rights management software in the summer of 2009.

The article offers news briefs concerning issues related to the music industry. The punk rock group Pennywise will be offering their ninth album, which will be available in March 2008, through the Myspace.com profile of Textango, a mobile music distributor. Showtimes Networks and others are being sued by the music group The Red Hot Chili Peppers over the title of the television show "Californication," which is the title of a song by the group.

The article presents information on short speeches made by various Webby Awards recipients at the award ceremony. One thing different about the Webby Awards is its rule that all acceptance speeches be five words. Al Gore in 2005, recalling his failed presidential bid in his speech said please don't recount this vote. Stephen Colbert of television program "The Colbert Report," while accepting his Person of the Year award said me, me, me, me, me, in his speech.

The article presents music news briefs for the week of April 24, 2010. The social media specialist Vitrue, which helps brands build their customer bases on social networks, found that a fan base of one million is equal to at least three-and-a-half million dollars in equivalent media within one year's time. The iPhone application developer Smule is releasing its music title for the television show "Glee." Guitarist Roger Waters will be supporting Pink Floyd's album "The Wall" in the fall of 2010.

The article reports that Home Box Office Inc. (HBO), has signed a partnership deal with Gawker Media under which the media company will take over content creation for the television program "True Blood's" blog, Blood Copy, and run posts across its network of sites. HBO has outsourced the writing work to Gawker. It is reported that Gawker has contracted several contributors to produce the site in an arrangement comparable to magazine's advertorial and custom publishing.

The article presents information on Google Inc.'s television advertising campaign promoting its Internet browser, Chrome. The commercial shows a toy version of the Google Chrome logo bouncing around a box of wood blocks of various shapes and sizes, knocking them out until the box and its contents form a toy Chrome browser. The commercial, created in-house by Google in Japan, was chosen from a series of Chrome promotional videos Google posted on YouTube.

The article discusses marketing in social media and specifically focuses on advertising on ad-supported music web sites. Details are provided about the effectiveness of advertising on online music services such as Spiralfrog, Last.fm, and Pandora. The pricing plan of online advertising network VideoEgg is also examined.

The article focuses on the survey conducted by Nielsen Media Research Inc. on the popularity of social networking sites. The result of the survey indicates that social networking has overtaken e-mail as the most popular Internet activity. Taking the findings into consideration, Nielsen concluded that the shift to social activity online will have profound effects on marketers and publishers. Nielsen found that two-thirds of the world's Internet users visited a social networking site in 2008.

The article reports that television advertising is poised to change dramatically over the next decade, adopting the kind of targeting and user control already common on the Web, according to a new report by Forrester Research Inc. Forrester lays out a decade-long evolution that will result in most programming being delivered on demand with targeted advertising messages based on location and behavior, along with community functions.