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Examines the political campaign of the Conservative Party in Great Britain. Performance and key decisions of the Tory leadership; Conservative leadership from 2001-2005; 2004 campaign on the Conservatives' policies on public services.

The article accounts the experiences of the Conservative Party under the administration of the Labour Party in Great Britain from 1997 to 2001. It discusses the debacle of the 1997 general election, the changes in leadership in June 1997, and the changes to the Shadow Cabinets. The amendment on the structure, organisation and personnel at Conservative Central Office are also tackled. It offers information on the Conservative election campaign from May to June 2001, the mid-term elections and the success of the Tory Party in local government elections.

Suggests that consensus politics rather than discontinuity is the norm in British political life. Conservative Party's agenda; Labour Party's agenda; Definition of consensus politics.