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Broccoli is a highly perishable crop, due to its high respiration rate, and rapidly loses quality under inappropriate handling temperatures. The objective of this study was to evaluate the effect of commercial hydrocooling (HY), forced-air cooling (FA) or slushed-ice cooling (SI) on the quality and shelf-life of two commercial broccoli cultivars ('Marathon' and 'Eastern Crown') grown in northeast Florida during the early spring season. Following HY and FA, individual bunches ('Marathon') or crowns ('Eastern Crown') were placed in plastic film bags and stored at 1 °C for 7 days then transferred to 5 °C for 8 days to simulate retail conditions. It was found that HY removed the field heat 3.6 and 4.8 times faster than FA and SI, respectively. For both cultivars, using a texture analyzer, broccoli cooled by SI were softer (20.4 to 27.9 N) with higher head deformation than those by HY or FA (45.6 to 58.9 N) after 15 days of storage. Overall appearance of both cultivars decreased during storage if infected in the field by the fungal pathogen Alternaria brassicicola, which causes black spot disease. However, by the end of storage 'Eastern Crown' had a higher quality rating (6.2) than 'Marathon' (5.4). Broccoli floret moisture content was not affected during storage; however, 'Marathon' had higher moisture content (94.7%) than 'Eastern Crown' (89.2%). Yellowing was expressed more for 'Marathon', which had higher chroma* value (21.4) and lower hue* angle (h*) (122.3) value than 'Eastern Crown' after 7 days at 1 °C, plus 8 days at 5 °C. Carotenoid content was similar for both cultivars at harvest (2.3 mg/100 g) then decreased 39% for 'Marathon' and 12% for 'Eastern Crown' by day 15. Total chlorophyll was similar for both cultivars throughout storage (22.6 mg/100 g). Ascorbic acid decreased for both cultivars during storage but was higher in 'Eastern Crown' (92.0 to 101.9 mg/100 g) compared to 'Marathon' (80.7 to 88.6 mg/100 g). Hydrocooling and forced-air plus overwrapping have potential to reduce cooling costs during commercial handling. [ABSTRACT FROM AUTHOR]