Search

The beverage aisle is overflowing with possibilities. In the soft drink category alone there are organic, diet, vitamin-enhanced and caffeine-free varieties in addition to old-fashioned favorites. There is, in short, [...]

Bill Elmore, president and CEO of Coca-Cola Bottling Company Consolidated, refers to the company's Vault as the SUV of soft drinks. The latest heavy citrus offering from The Coca-Cola Company, [...]

At the height of the New Age beverage boom in 1997, John Bello, a former AriZona executive, launched a line of herbal-enhanced beverages that would shake up the beverage industry. [...]

By now it's fairly likely that enough consumers have seen the ads ('Half the political, all the party?'), possibly had a few sips and begun to get their heads around [...]

In 1983, it was raining men, according to one-hit wonders The Weathergirls. In 2001, it's Voodoo falling from the skies. National Beverage Corp. has released four new flavors of Voodoo [...]

See Light bottles again Long before redefining soft drinks to include non-carbonated beverages became fashionable, there was Crystal Light, converted from powder to liquid form and bottled by Cadbury Schweppes [...]

Helloooo Newman. But before there was a Newman on Seinfeld, there was--and is, come to think of it--the original Newman. That's Paul Newman, actor, classic heartthrob and proprietor of Newman's [...]

You gotta believe! No, we're not talking Tug McGraw and the '73 Mets, but rather the thing Public Enemy later told us not to believe--the Hype. That would be Hype [...]

Skiing maybe out of season, but in its heartland markets, it's always a good time for Ski. Double-Cola's citrus entry has spun off a less unnerving lodgemate, Caffeine Free Ski. [...]

After testing in a couple of markets in the warm months of 2000, Pepsi is rolling out Pepsi Twist--Pepsi with a squeeze of lemon. It's out in regular and diet. [...]

Well, they've done it again. Mistic brought carrot into the fruit neighborhood a couple of years ago when they mixed up Orange Carrot and Peach Carrot. Now, it's time for [...]

Generations of curious kids have mixed their soda and their milk only to come away disappointed. Now an entrepreneur is doing it with decidedly more promising results. You know it's [...]

Monopoly players know all about Community Chest. Now those who take their tea organically can pass go and proceed to Honest Tea Community Green, The Bethesda, MD-based Honest Tea has [...]

La creme de la creme sometimes comes in liquid form. Tri-City Beverage Corp.'s newest beverage line, Gordon's Cream Sodas, named for the company's president, Jack Gordon, comes in a variety [...]

Come and get your drinkable snack Fiber sounds more like a breakfast cereal issue than one for the beverage set, but Denise Devine says there's nothing like liquid to get [...]

Red to run for cherry good summer Maybe it's one of those questions that seemed so obvious that it never occurred to anybody to ask it. But if you had [...]

Looking at today's gourmet soft drink market, it's certainly difficult to find a niche. There are soft drinks that use spring water, there are soft drinks that use hemp extract, [...]

Crazy or the most sane ones here? Depends on your opinion of soda 'with a hot streak.' Loco Soda is all in favor of spicing up carbonates, having introduced Loco [...]

Energy drinks, packing heavy cargoes of zippy stuff like caffeine, taurine, guarana and ginseng in teeny-tiny 8.3-ounce cans, are only a speck on the US beverage horizon, but they bear [...]

Total Beverage Company becomes an ever more encompassing pseudonym for Pepsi-Cola with the debut of lemon-lime Sierra Mist and the majority-stake acquisition of functional beverage dynamo South Beach Beverage and [...]

Whether you are formulating a New Age beverage, a vitamin fortified or soy-based beverage or a flavored tea, Virginia Dare is your source for quality flavors and innovative ideas. At [...]

It's a good time to be Silver. Certainly Hansen Beverage Company thinks so. The Corona, CA-based beverage maker is introducing Silver Foxes, a line of 100-percent juices developed to provide [...]

Business in the second-largest soft drink category is about to get much more exciting. 7 UP, which lost the lemon-lime crown to Sprite in 1985 when the two brands' industry [...]

After two years on the market, Mistic's carafe juice line has proven the fastest growing platform in the Mistic cornucopia. Looking to expand and continue the momentum, Mistic has introduced [...]

Not content with the runaway success of Elements, Snapple has added Sky and Altitude to its portfolio. Sky combines guarana, panax, ginseng, schizandra and the flavor of passionfruit to promote [...]

Wyler's Lite, a new line of low calone, powdered soft drink mixes, is being introduced by the Jel Sert Company of West Chicago, IL. The new mixes are targeted to [...]

Lemon goes with lime, but for at least one franchisor, it connects to cola. Pepsi Twist is testing in Minnesota and Texas, providing consumers there with the taste of Pepsi [...]

There was something about Something About Mary that made the comedy a big hit with pro football fans: the featured performance of Green Bay Packers quarter-back Brett Favre. Now, maybe [...]

Tradewinds Beverage Company has created the Sunrise Energy Ultimate Rejuvenator, a Green Tea energy drink brewed with giant tea bags and Tradewinds' specially designed tea brewing kettles. 'We have a [...]

Ah, New Orleans: Shrimp Po' Boys with spicy red pepper remoulade, mellifluous jazz melting your cortex, eerie French Colonial architecture, women exposing themselves for plastic baubles, politicians with more faces [...]

Walking down the street one day, Ron Christman, owner and chef of Bubby's, a popular restaurant in the Tribeca section of Manhattan, decided to pop into a deli to grab [...]

'After months of research and development,' say the people at Hansen's Soda, 'we are ready to unveil what we believe is the best weight loss drink on the shelf.' Ladies [...]

To succeed once more, Tr[acute{e}] Tr[acute{e}] again? Clearly Canadian looks to make a new kind of New Age splash with Tr[acute{e}] Limone, a dry, sparkling lemon-ginger drink 'inspired by European [...]

Could a cactus be any cooler? If it's on a Snapple bottle, perhaps. One of the New Ager's newest offerings is Cactus Iced Tea, recently added to the 16-ounce line. [...]

Two more Snapples make the fruit beverage scene in 2000: Diet Orange Carrot Fruit Drink and Raspberry Peach Fruit Drink. Triarc says the duo will provide premium beverage drinkers 'the [...]

Peachy keen! Stewart's has a soda that would be at home on almost any street in Atlanta, Stewart's Peach Soda. The Triarc unit describes this soft drink as 'caffeine-free with [...]

Royal Crown will reformulate its entire Diet Rite line with a sweetener blend of sucralose and ace-K, creating the first US beverage line to be sweetened by a combination of [...]

Marathon runners look forward to the cool weather when their sport heats up. And as their season comes into full fall bloom, they can look to Ultima Replenisher, a sports [...]

For those who thirst for spiritual salvation through drink in these potentially troubled (read that Y2K) times, there's Holy Cross Soda, a product of Independent Beverage Corporation in Charlotte. HCS [...]

Teisseire Design: Desgrippes Gobe (Paris, France) Category: Fruit Beverages/Juices This family of fruit drinks was designed to appeal to children between the ages of 4 to 8. Fanny Leschere of [...]

Get out the exclamation point for PUMP! This 'ultimate thirst quencher' comes in six colors and flavors, including Lively Lemon Lime and True Blue Raspberry. Berkshire makes the drink and [...]

Soy oh boy-it's Fruit Quest, a fruit beverage that comes to the table with natural fruit juice, organic soybeans and evaporated cane juice for sweetening. 'Of course,' say the folks [...]

Northland Cranberries says it has restaged the Seneca juice line. The cranberry segment has received calcium fortification, not unlike 'the brand's popular shelf-stable apple juice.' Northland is long-term licensee of [...]

Ingredients that are 'healthy and nutritious' are 'important to family members of every age group.' So gather the clan around and introduce every child from 1 to 92 to Aloe [...]

Bugs Bunny's got nothing, Doc, on Mistic Brands, which has got lots of carrots. The fetish that unfurled with Orange Carrot last fall continues with Mango Carrot. Packaged in Mistic's [...]

With strong sales results rolling in for its Crystal bay line, it didn't take much convincing to get Beverage Canners International to come out with a light version. Positively persuaded [...]

The Steeplechase...Nathan's franks Orangeade...if you were playing the Pyramid, you'd win points if you shouted, 'Things having to do with Coney Island!' At AriZona Beverages, the charms of the old [...]

Brio Industries is bringing Canada the full array of Hansen's beverages, including the Signature Soda line The Vancouver-based distributor says 'the arrangement anticipates the future packaging' of Signature as well [...]

Everybody's gone Briar's... Briar's USA. So it must seem to the North Brunswick, NJ-based company, which has enjoyed enough recent success to add sodas to its portfolio. The baby Briars [...]

[ILLUSTRATION OMITTED] With the national launch of WheyUP in September, a breakthrough product has joined the explosive energy drink market. WheyUP claims to be the first energy drink with protein. [...]