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This article is firstly a historic review of the theory of Riemann–Hilbert problems with particular emphasis placed on their original appearance in the context of Hilbert's 21st problem and Plemelj's work associated with it. The secondary purpose of this note is to invite a new generation of mathematicians to the fascinating world of Riemann–Hilbert techniques and their modern appearances in nonlinear mathematical physics. We set out to achieve this goal with six examples, including a new proof of the integro-differential Painlevé-II formula of Amir et al (2011 Commun. Pure Appl. Math. 64 466–537) that enters in the description of the Kardar–Parisi–Zhang crossover distribution. Parts of this text are based on the author's Szegő prize lecture at the 15th International Symposium on Orthogonal Polynomials, Special Functions and Applications (OPSFA) in Hagenberg, Austria. [ABSTRACT FROM AUTHOR]