1. BUILDING SUPPLY CHAIN COLLABORATION: DIFFERENT COLLABORATIVE APPROACHES.
- Author
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Ullah, Asad and Ashmed, Salma
- Subjects
COOPERATIVE marketing ,INFORMATION sharing ,SUPPLY chains ,MANAGEMENT ,COLLEGE teachers - Abstract
This research aims to examine the characteristics, requirements, benefits, barriers and applicability of various collaborative relationships. Research papers from various sources have been perused as secondary source of data. From these papers, a conceptual framework of various collaborative strategies has been developed. Three types of collaborative approaches (collaborative transaction management; collaborative event management; and collaborative process management) are proposed. The three collaborative approaches are compared and contrasted. Benefits and limitations associated with each type of collaboration are discussed. Managers can use these approaches to assess current collaborations and seek ways to improve current collaborative efforts. Managers can also use the approaches to develop collaborative strategies across a broad spectrum of relationships in order to determine which type of collaboration best its each individual business relationship. This research extends previous relationship typologies by focusing speciacally on collaborative relationships. The research examines various types of collaborative relationships in order to categorize collaborative approaches in a manner useful to academicians and practitioners. [ABSTRACT FROM AUTHOR]
- Published
- 2012