32 results on '"Bradlow, Eric"'
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2. A Flexible Demand Model for Complements Using Household Production Theory
3. Measuring Multichannel Advertising Response
4. Customer Acquisition via Display Advertising Using Multi-Armed Bandit Experiments
5. A Cross-Cohort Changepoint Model for Customer-Base Analysis
6. Predicting Customer Value Using Clumpiness: From RFM to RFMC
7. Introduction to the Special Issue on Business Analytics
8. Model Selection Using Database Characteristics: Developing a Classification Tree for Longitudinal Incidence Data
9. Call for Papers—Marketing Science Special Issue on Big Data: Integrating Marketing, Statistics, and Computer Science
10. Call for Papers—Special Issue ofManagement Science: Business Analytics
11. Foreword—Revisiting the Workshop on Quantitative Marketing and Structural Econometrics
12. Portfolio Dynamics for Customers of a Multiservice Provider
13. Editorial—It's Never Good-bye to Marketing Science
14. Structural Estimation of the Effect of Out-of-Stocks
15. Editorial—Does Everything Not Being Resolved Equal Nothing Gained? Bringing in the Wisdom of the Academic Crowd
16. Barter Markets for Conjoint Analysis
17. Statement from the Editor Regarding “‘Counting Your Customers’ One by One: A Hierarchical Bayes Extension to the Pareto/NBD Model”
18. Editorial—Analytical Transparency
19. Research Note—The Traveling Salesman Goes Shopping: The Systematic Deviations of Grocery Paths from TSP Optimality
20. Editorial—Marketing Science and the Financial Crisis
21. Path Data in Marketing: An Integrative Framework and Prospectus for Model Building
22. A Bivariate Timing Model of Customer Acquisition and Retention
23. Editorial—Maximizing Impact via Database Submissions
24. Editorial—The Scientific Process at Its Best
25. Editorial—Enticing and Publishing the Home Run Paper
26. Editorial—Database Submissions
27. Bayesian Estimation of Bid Sequences in Internet Auctions Using a Generalized Record-Breaking Model
28. Modeling the “Pseudodeductible” in Insurance Claims Decisions
29. Rejoinder to “The Variety of an Assortment: An Extension to the Attribute-Based Approach”
30. The Little Engines That Could: Modeling the Performance of World Wide Web Search Engines
31. The Variety of an Assortment
32. Why Analyst Overconfidence About the Functional Form of Demand Models Can Lead to Overpricing
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