1. Competing with the Sea
- Author
-
Melanie Bennett
- Subjects
050210 logistics & transportation ,Visual Arts and Performing Arts ,media_common.quotation_subject ,05 social sciences ,Art ,Ideal (ethics) ,Visual arts ,Style (visual arts) ,Aesthetics ,0502 economics and business ,Symphony ,Fantasy ,050212 sport, leisure & tourism ,Tourism ,media_common - Abstract
In response to the global movement of neoliberal values, the rise of mega-ships has produced a shift towards a vacation trend that is promoted as offering everything you could need … for any age, style or mood. These extravagant floating cities package a vacation where you can be everywhere and nowhere simultaneously. In addition to a borderless onboard multisensory shops, theatres, wine cellars, bars, spas, pools, fitness centres, symphonies, libraries, art galleries, eclectic restaurants, display of rooftop grassy parks and crew ‘from every corner of the world’, passengers also consume offshore itineraries at multiple ports of call. This market-driven industry of cultural fantasy tourism is what Andrew Wood calls an ‘omnitopia’, defined as ‘an architectural and perceptual enclave whose apparently distinct locales (and locals) convey inhabitants to a singular place’ (Wood 2005: 318). These lavish omnitopian palaces are ideal spaces for fuelling unreflexive consuming behaviours that evoke Mikhail Bakhtin’...
- Published
- 2016
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