Author: "Karson, Eric J." / Publisher: informa uk limited - Searchworks@Jio Institute Digital Library Search Results

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Your search keyword '"Karson, Eric J."' showing total 2 results

Start Over Author "Karson, Eric J." Publisher informa uk limited

2 results on '"Karson, Eric J."'

1. An Examination of Consumers' Attitudes and Beliefs towards Web Site Advertising

Author: Karson, Eric J., primary, McCloy, Samuel D., additional, and Bonner, P. Greg, additional
Published: 2006
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2. An Experimental Investigation of Internet Advertising and the Elaboration Likelihood Model

Author: Karson, Eric J., primary and Korgaonkar, Pradeep K., additional
Published: 2001
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