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57 results on '"L'Oreal S.A. -- Marketing"'

1. DAZZLING DESPITE THE ODDS: Luxury beauty has its challenges, but continues to shine as brands delight consumers with quality, performance, artistry and aspiration

Subjects
Chanel S.A. -- Marketing, L'Oreal S.A. -- Marketing, Clothing industry -- Marketing, Toiletries industry -- Marketing, Cosmetics industry -- Marketing, Company marketing practices, Business, Pharmaceuticals and cosmetics industries, Business, international
Abstract

One of the hottest topics debated in beauty is whether luxury is losing its shine. From the rise of affordable beauty brands globally to the slowdown in China, and against [...]

Published
2024

2. HAIR TO STAY

Author

King, Austyn

Subjects
L'Oreal S.A. -- Marketing, Toiletries industry -- Reports -- Marketing, Packaging -- Reports, Company marketing practices, Business, Pharmaceuticals and cosmetics industries, Business, international
Abstract

Protection of high value hair and beauty tools is vital. Austyn King discovers how brands can deliver safe yet sustainable packaging Amid the challenges posed by Covid-19 and the cost [...]

Published
2023

3. HELENA RUBINSTEIN

Subjects
L'Oreal S.A. -- Marketing, Cosmetics industry -- Marketing, Company marketing practices, Business, Pharmaceuticals and cosmetics industries, Business, international
Abstract

Beauty brand Helena Rubinstein has named Academy Award-winning actress Michelle Yeoh as its latest brand ambassador. The Everything Everywhere All at Once star's first campaign with the brand will debut [...]

Published
2024

4. Virtually bricks-and-mortar

Author

Bargh, Becky

Subjects
The Estee Lauder Companies Inc. -- Marketing, L'Oreal S.A. -- Marketing, Cosmetics industry -- Marketing, Company marketing practices, Business, Pharmaceuticals and cosmetics industries, Business, international
Abstract

During the pandemic, we witnessed a flurry of virtual spaces to reach a locked-down population. But how prominent will these 'metaverses' be in retail's future? Becky Bargh finds out It [...]

Published
2021

5. IGNORE NO LONGER: While the industry has progressed towards a more inclusive definition of beauty, age diversity has largely been left behind. But a pro-age movement is rising to tackle the last 'ism'

Subjects
L'Oreal S.A. -- Marketing, Toiletries industry -- Marketing, Company marketing practices, Business, Pharmaceuticals and cosmetics industries, Business, international
Abstract

How well do beauty brands represent women as they grow older? It's a question that brings to mind several well-known faces: Dame Helen Mirren, who was signed to L'Oreal Paris [...]

Published
2022

6. Beauty giants launch consortium for new environmental scoring system

Subjects
Unilever N.V. -- Marketing, LVMH Moet Hennessy Louis Vuitton S.A. -- Marketing, Natura Cosméticos S.A. -- Marketing, L'Oreal S.A. -- Marketing, Specialty stores -- Marketing, Food industry -- Marketing, Toiletries industry -- Marketing, Cosmetics industry -- Marketing, Cosmetics -- Marketing, Consortia, Consortium, Company marketing practices, Food and beverage production/distribution software, Business, Pharmaceuticals and cosmetics industries, Business, international
Abstract

WORLD Cosmetic and FMCG behemoths Unilever, Henkel, L'Oreal, LVMH and Natura & Co have formed a newly-announced consortium to develop the first industry-wide environmental impact scoring system for beauty products. [...]

Published
2021

7. The race is on: a combination of increasing affluence and improved distribution have helped the Chinese C & T market to expand considerably over the last few years, as Ursula Horne of Euromonitor reports

Subjects
L'Oreal S.A. -- Marketing, Toiletries industry -- Marketing, Cosmetics industry -- Marketing, Cosmetics -- Marketing, Company marketing practices, Business, Business, international, Fashion, accessories and textiles industries, Pharmaceuticals and cosmetics industries
Published
2005

8. Wella enters ethnic hair care category

Subjects
L'Oreal S.A. -- Marketing, Toiletries -- Marketing, Toiletries industry -- Marketing, Cosmetics industry -- Marketing, Company marketing practices, Business, Pharmaceuticals and cosmetics industries, Business, international
Abstract

International: Following a directive from the US Department of Justice regarding L'Oreal's acquisition of Carson Products which it announced in 2000 (see ECM April 2000, p.126), L'Oreal has signed a [...]

Published
2001

9. News in brief

Author

Cosmetics

Subjects
Sephora S.A. -- Foreign operations, Unilever Group -- Mergers, acquisitions and divestments, Varela S.A. -- Mergers, acquisitions and divestments, L'Oreal S.A. -- Marketing, Roche Holding Ltd. -- Research, Chemical industry -- Planning, Business, Business, international, Chemicals, plastics and rubber industries, Engineering and manufacturing industries
Published
2000

10. Cosmetic sponsors for Y2K project

Subjects
Boots The Chemists Ltd. -- Marketing, L'Oreal S.A. -- Marketing, Specialty stores -- Marketing, Cosmetics industry -- Marketing, Business, Business, international, Chemicals, plastics and rubber industries, Engineering and manufacturing industries
Published
1999

11. No Place like Dome

Subjects
L'Oreal S.A. -- Marketing, Roche Products Ltd. -- Marketing, Toiletries industry -- Marketing, Business, Business, international, Pharmaceuticals and cosmetics industries
Published
1999

12. UK: L'Oreal's Lancome brand is preparing for the January introduction

Subjects
L'Oreal S.A. -- Marketing, Toiletries industry -- Marketing, Business, Chemicals, plastics and rubber industries, Fashion and beauty, Company marketing practices, Marketing
Abstract

UK: L'Oreal's Lancome brand is preparing for the January introduction of its new spring and summer colours. Inspired by Shakepeare's A Midsummer Night's Dream and the enchantress of modern day [...]

Published
2005

13. L'Oreal-owned dermatology brand La Roche-Posay has launched three make-up removers suitable for the most delicate of skin

Subjects
L'Oreal S.A. -- Marketing, Roche Holding AG -- Marketing, Cosmetics industry -- Marketing, Cosmetics -- Marketing, Pharmaceutical industry -- Marketing, Business, Chemicals, plastics and rubber industries, Fashion and beauty, Company marketing practices, Marketing
Abstract

L'Oreal-owned dermatology brand La Roche-Posay has launched three make-up removers suitable for the most delicate of skin. Free from parabens, alcohol or colourings, the leave-on milk and cleansing gel are [...]

Published
2008

14. French beauty group L'Oreal is set to roll out its organic brand Sanoflore to a total of 36 Marionnaud's pharmacies in France next month

Subjects
L'Oreal S.A. -- Marketing, Drugstores -- Marketing, Cosmetics industry -- Marketing, Pharmacy -- Marketing, Company marketing practices, Business, Pharmaceuticals and cosmetics industries, Business, international
Abstract

French beauty group L'Oreal is set to roll out its organic brand Sanoflore to a total of 36 Marionnaud's pharmacies in France next month. Part of L'Oreal's Active Cosmetics division, [...]

Published
2007

15. Star endorsment

Subjects
L'Oreal S.A. -- Marketing, Toiletries industry -- Marketing, Cosmetics -- Marketing, Company marketing practices, Business, Business, international, Pharmaceuticals and cosmetics industries
Published
2006

16. L'Oreal sales boost in China

Subjects
L'Oreal S.A. -- Planning, L'Oreal S.A. -- Marketing, L'Oreal S.A. -- Company forecasts, Cosmetics -- Marketing, Toiletries industry -- Marketing, Toiletries industry -- Company forecasts, Toiletries industry -- Planning, Company business planning, Company marketing practices, Company business forecast/projection, Business, Business, international, Pharmaceuticals and cosmetics industries
Published
2006

17. Break out

Subjects
L'Oreal S.A. -- Product introduction, L'Oreal S.A. -- Marketing, Toiletries industry -- Product introduction, Toiletries industry -- Marketing, Hair conditioners -- Marketing, Hair conditioners -- Product introduction, Company marketing practices, Business, Business, international, Pharmaceuticals and cosmetics industries
Published
2006

18. Is the price necessarily right?

Author

Henderson, Clare

Subjects
Procter & Gamble Co. -- Prices and rates, Procter & Gamble Co. -- Marketing, L'Oreal S.A. -- Prices and rates, L'Oreal S.A. -- Marketing, Toiletries -- Prices and rates, Toiletries -- Marketing, Toiletries industry -- Prices and rates, Toiletries industry -- Marketing, Company pricing policy, Company marketing practices, Business, Business, international, Pharmaceuticals and cosmetics industries
Published
2006

19. White magic: the whitening market in China has developed way beyond facial skin lightening and now extends as far as deodorants and wash-off products. How far can it go?

Author

Eimer, David

Subjects
L'Oreal S.A. -- Marketing, L'Oreal S.A. -- Company sales and earnings, Skin care products -- Marketing, Toiletries industry -- Marketing, Toiletries industry -- Company sales and earnings, Bleaching materials -- Marketing, Company marketing practices, Company earnings/profit, Business, Business, international, Pharmaceuticals and cosmetics industries
Published
2006

20. French luxury brands fined for price collusion

Subjects
L'Oreal S.A. -- Marketing, House of Chanel -- Marketing, Christian Dior S.A. -- Marketing, Toiletries industry -- Marketing, Clothing industry -- Marketing, Price fixing, Company marketing practices, Business, Business, international, Pharmaceuticals and cosmetics industries
Published
2006

21. UK: new from the L'Oreal Elvive brand is Nutri-Gloss, a complete hair care system comprising shampoo, conditioner and masque, all specifically formulated to restore shine to mid to long hair

Subjects
L'Oreal S.A. -- Marketing, Toiletries industry -- Marketing, Hair conditioners -- Marketing, Shampoos -- Marketing, Business, Chemicals, plastics and rubber industries, Fashion and beauty, Company marketing practices, Marketing
Abstract

UK: New from the L'Oreal Elvive brand is Nutri-Gloss, a complete hair care system comprising shampoo, conditioner and masque, all specifically formulated to restore shine to mid to long hair. [...]

Published
2005

22. World: L'Oreal's French fragrance brand, Cacharel, is introducing a female scent with which it hopes to attract a new age group

Subjects
L'Oreal S.A. -- Marketing, Perfumes industry -- Marketing, Toiletries industry -- Marketing, Business, Chemicals, plastics and rubber industries, Fashion and beauty, Company marketing practices, Marketing
Abstract

World: L'Oreal's French fragrance brand, Cacharel, is introducing a female scent with which it hopes to attract a new age group. Aimed at 20 to 35-year olds, Promesse will launch [...]

Published
2005

23. L'Oreal Paris has signed Desperate Housewives star, Eva Longoria, as spokesperson for the company and its brands

Subjects
L'Oreal S.A. -- Marketing, Toiletries industry -- Marketing, Brand name products, Company marketing practices, Business, Pharmaceuticals and cosmetics industries, Business, international
Abstract

L'Oreal Paris has signed Desperate Housewives star, Eva Longoria, as spokesperson for the company and its brands. The first advert to feature the actress will support the Vive hair care [...]

Published
2005

24. Maybelline signing

Subjects
L'Oreal S.A. -- Marketing, L'Oreal S.A. -- Contracts, Cosmetics industry -- Marketing, Cosmetics industry -- Contracts, Contract agreement, Company marketing practices, Business, Business, international, Pharmaceuticals and cosmetics industries
Published
2004

25. Plentitude to be renamed? (News)

Subjects
L'Oreal S.A. -- Marketing, Perfumes industry -- Marketing, Business, Business, international, Pharmaceuticals and cosmetics industries
Published
2002

26. Young styling sprays enliven French market

Subjects
L'Oreal S.A. -- Marketing, Toiletries industry -- Market share, Hair preparations -- Marketing, Hairdressing -- France, Business, Business, international, Pharmaceuticals and cosmetics industries
Published
1989

27. L'Oreal enters dome

Subjects
L'Oreal S.A. -- Marketing, Toiletries industry -- Marketing, Business, Business, international, Pharmaceuticals and cosmetics industries
Published
1999

28. Battle of the big names

Subjects
L'Oreal S.A. -- Marketing, Elida Gibbs Ltd. -- Marketing, Toiletries industry -- Marketing, Business, Business, international, Pharmaceuticals and cosmetics industries
Published
1993

29. Web Sights

Subjects
Johnson & Johnson -- Marketing, L'Oreal S.A. -- Marketing, Nordstrom Inc. -- Marketing, Benefit Cosmetics Inc. -- Marketing, Toiletries -- Marketing, Department stores -- Marketing, Information services industry -- Marketing, Cosmetics industry -- Marketing, Information services -- Marketing, Company marketing practices, Information services industry, Fashion and beauty, Business, international
Abstract

New at www.benefitcosmetics.com is information on BeneFit Cosmetics' swingin' sweeties lust dust for the eyes and cheekies, its latest satin cream blush. In order, says the company, to bring the [...]

Published
2001

30. US letter

Author

Brookman, Faye

Subjects
L'Oreal S.A. -- Marketing, Cosmetics industry -- Marketing, Business, Business, international, Pharmaceuticals and cosmetics industries
Published
1992

31. Soap box

Author

Johnstone, Charles

Subjects
L'Oreal S.A. -- Marketing, Celsius International Ltd. -- Marketing, Perfumes industry -- Marketing, Business, Business, international, Pharmaceuticals and cosmetics industries
Published
1990

32. SkinCeuticals targets skin discolouration

Subjects
L'Oreal S.A. -- Marketing, Toiletries -- Marketing, Cosmetics industry -- Marketing, Skin, Skin care products -- Marketing, Company marketing practices, Fashion and beauty, Business, international
Abstract

L'Oreal owned skin care brand SkinCeuticals has introduced a multi-layer product designed to reduce the appearance of stubborn hyperpigmentation. Advanced Pigment Corrector contains 0.3% salicylic acid to exfoliate existing dark [...]

Published
2014

33. Vichy targets skin's behavioural ageing

Subjects
L'Oreal S.A. -- Marketing, Toiletries -- Marketing, Cosmetics industry -- Marketing, Skin, Skin care products -- Marketing, Company marketing practices, Fashion and beauty, Business, international
Abstract

L'Oreal owned skin care brand Vichy Laboratoires has launched a new serum which is claimed to help fight the effects of 'behavioural ageing' on the skin. The brand's new Idealia [...]

Published
2013

34. French beauty brand Lancome (L'Oreal Luxury Products) is partnering with American fashion designer Jason Wu to launch a limited edition colour collection which will hit stores in September

Subjects
L'Oreal S.A. -- Marketing, Clothing industry -- Marketing, Cosmetics industry -- Marketing, Company marketing practices, Fashion and beauty, Business, international
Abstract

French beauty brand Lancome (L'Oreal Luxury Products) is partnering with American fashion designer Jason Wu to launch a limited edition colour collection which will hit stores in September. 'Jason's vision [...]

Published
2013

35. CVS launches in-store nail kiosks

Subjects
L'Oreal S.A. -- Marketing, Drugstores -- Marketing, Cosmetics industry -- Marketing, Exhibitions -- Booths, Company marketing practices, Fashion and beauty, Business, international
Abstract

In response to the continued growth of nail care sales, US drugstore giant CVS/Pharmacy (CVS Caremark) is opening new Nail HQ kiosks in 2,000 CVS locations around the US this [...]

Published
2012

36. L'Oreal targets Asia with mega facility

Subjects
L'Oreal S.A. -- Marketing, Cosmetics industry -- Marketing, Brand name products, Skin care products -- Marketing, Company marketing practices, Fashion and beauty, Business, international
Abstract

In order to cater to growing demand from the South-East Asian beauty market, L'Oreal has opened a 100m [euro] factory in Indonesia. Said to be its largest factory in the [...]

Published
2012

37. FDA warns Lancome over skin care marketing claims

Subjects
L'Oreal S.A. -- Marketing, Dermatology -- Formulae, receipts, prescriptions, Toiletries industry -- Marketing, Cosmetics industry -- Marketing, Skin, Dermatologic agents -- Marketing, Company marketing practices, Fashion and beauty, Business, international
Abstract

The US Food and Drug Association (FDA) has warned French cosmetics giant L'Oreal over some of its anti-ageing marketing claims, saying some claims suggest the products are drugs. In a [...]

Published
2012

38. Beiersdorf: time for Nivea to focus on anti-ageing sector: Euromonitor's Oru Mohiuddin explains why Beiersdorf's classic Nivea brand should take another look at the anti-ageing category

Subjects
L'Oreal S.A. -- Marketing, Toiletries industry -- Marketing, Cosmetics industry -- Marketing, Brand name products, Company marketing practices, Fashion and beauty, Business, international
Abstract

While announcing its results for 2011, Beiersdorf declared its plan to restructure its portfolio, a move which will involve withdrawing fully from colour cosmetics, the shedding of some of its [...]

Published
2012

39. La Roche-Posay targets blemishes

Subjects
L'Oreal S.A. -- Marketing, Roche Holding AG -- Marketing, Cosmetics industry -- Marketing, Pharmaceutical industry -- Marketing, Skin care products -- Marketing, Company marketing practices, Fashion and beauty, Business, international
Abstract

With 63% of teens and young adults said to be suffering from blemish-prone skin, La Roche-Posay says it has developed a complete solution for oily, acne-prone skin. Effaclar Duo promises [...]

Published
2009

40. L'Oreal launches latest legal challenge to eBay

Subjects
eBay Inc. -- Marketing, L'Oreal S.A. -- Marketing, Computer services industry -- Marketing, Cosmetics industry -- Marketing, Company marketing practices, Computer services industry, Fashion and beauty, Business, international
Abstract

L'Oreal has taken its legal case against eBay to the UK. The French cosmetics giant has started proceedings in London's High Court against the etailer, accusing it of trademark infringements [...]

Published
2009

41. L'Oreal's new Brazilian marketing strategy

Subjects
L'Oreal S.A. -- Marketing, Cosmetics industry -- Brazil, Business, international, Fashion and beauty
Abstract

Paulo Gaspariani, president of L'Oreal in Brazil, recently hosted a big press party for the launches of several new products and a new marketing strategy for the company. The press [...]

Published
1991

42. Beauty brands such as L'Oreal, St Tropez and Kerastase Paris have been officially named as Cool Brands by the UK's Superbrands organisation

Subjects
L'Oreal S.A. -- Marketing, Toiletries industry -- Marketing, Brand name products, Company marketing practices, Fashion and beauty, Business, international
Abstract

BEAUTY BRANDS such as L'Oreal, St Tropez and Kerastase Paris have been officially named as Cool Brands by the UK's Superbrands organisation. The yearly list names brands which have become [...]

Published
2006

43. Lancome unveils anti-ageing breakthrough

Subjects
L'Oreal S.A. -- Marketing, Dermatology -- Formulae, receipts, prescriptions, Toiletries industry -- Marketing, Cosmetics industry -- Marketing, Dermatologic agents -- Marketing, Company marketing practices, Fashion and beauty, Business, international
Abstract

After seven years in R&D, L'Oreal-owned cosmetics brand Lancome is claiming a major breakthrough in anti-ageing with the development of a new formula that works simultaneously on every layer of [...]

Published
2006

44. Elettra Rossellini Wiedemann, the daughter of Italian actress Isabella Rossellini, is following in her mother's footsteps as the face of L'Oreal-owned French skin care brand, Lancome

Subjects
L'Oreal S.A. -- Marketing, Toiletries -- Marketing, Motion picture actors and actresses, Toiletries industry -- Marketing, Dermatology -- Formulae, receipts, prescriptions, Cosmetics industry -- Marketing, Dermatologic agents -- Marketing, Skin care products -- Marketing, Company marketing practices, Fashion and beauty, Business, international
Abstract

ELETTRA ROSSELLINI Wiedemann, the daughter of Italian actress Isabella Rossellini, is following in her mother's footsteps as the face of L'Oreal-owned French skin care brand, Lancome. The 23-year-old will star [...]

Published
2006

45. ITW shrinks for Elvital promotion

Subjects
L'Oreal S.A. -- Marketing, Toiletries industry -- Marketing, Company marketing practices, Business, international, Fashion and beauty
Abstract

ITW Auto-Sleeve has created shrink sleeves for a German twin-pack promotion for one of L'Oreal's top-selling shampoo brands, Elvital. Flexo printed in eight colours on PET film, the sleeves feature [...]

Published
2006

46. L'Oreal r&d trickle-down effect pushes Vichy anti-ageing rebrand

Subjects
L'Oreal S.A. -- Marketing, Toiletries industry -- Marketing, Dermatologic agents -- Marketing, Skin care products -- Marketing, Dermatology -- Formulae, receipts, prescriptions, Dermatology -- Marketing, Company marketing practices, Business, international, Fashion and beauty
Abstract

Vichy's anti-ageing line, Novadiol, is being rebranded this September as Neovadiol. The change comes as a result of a reformulation that incorporates parent company L'Oreal's patented anti-ageing molecule, Pro-Xylan. The [...]

Published
2006

47. L'Oreal'S Ralph Lauren brand will debut Ralph by Ralph Lauren Hot in March

Subjects
L'Oreal S.A. -- Marketing, Toiletries industry -- Marketing, Company marketing practices, Business, international, Fashion and beauty
Abstract

L'OREAL'S RALPH Lauren brand will debut Ralph by Ralph Lauren Hot in March. The original Ralph by Ralph Lauren bowed in 2000 and this was followed by Cool in 2004. [...]

Published
2005

48. L'OREAL is looking to extend Lancome's grip on the eye make-up sector--it currently offers one of the best selling mascara lines in the world--with the global introduction of Color Design, an eye shadow line

Subjects
L'Oreal S.A. -- Product introduction, L'Oreal S.A. -- Marketing, Cosmetics -- Marketing, Cosmetics -- Product introduction, Cosmetics industry -- Marketing, Cosmetics industry -- Product introduction, Company marketing practices, Business, international, Fashion and beauty
Abstract

L'OREAL IS looking to extend Lancome's grip on the eye make-up sector--it currently offers one of the best selling mascara lines in the world--with the global introduction of Color Design, [...]

Published
2005

49. New from the L'Oreal Elvive brand is Nutri-Gloss, a complete hair care system comprising shampoo, conditioner and masque, all specifically formulated to restore shine to mid to long hair

Subjects
L'Oreal S.A. -- Marketing, Shampoos -- Marketing, Hair conditioners -- Marketing, Toiletries industry -- Marketing, Company marketing practices, Business, international, Fashion and beauty
Abstract

NEW FROM the L'Oreal Elvive brand is Nutri-Gloss, a complete hair care system comprising shampoo, conditioner and masque, all specifically formulated to restore shine to mid to long hair. The [...]

Published
2005

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