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1. Choosing among the physician databases.

Author

Heller RH

Subjects
American Medical Association, Data Collection, Decision Making, Demography, United States, Directories as Topic, Hospitals, Information Systems standards, Physicians supply & distribution
Abstract

Prudent examination and knowing how to ask the "right questions" can enable hospital marketers and planners to find the most accurate and appropriate database. The author compares the comprehensive AMA physician database with the less expensive MEDEC database to determine their strengths and weaknesses.

Published
1988

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