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The article offers information on the paper entitled "The Dad Deficit," released by the Fatherhood Institute in England which claims that maternity services need clearer guidance on how to treat fathers during childbirth. The paper sets out a plan for a change in maternity services and requires all fathers to be registered by maternity services. It also calls for the National Health Service to organize for maternity services on what information to give to fathers concerning smoking and alcohol.

The author reflects on the London, England government and Conservatives' plan to publish the family relationships green paper. He said that couples will need counselling and improve their parental relationship, but the biggest challenge for family policy is to make more reactive to different families' needs, childcare, health or youth services. The author suggests that politicians need a better back up with their proposals with independent evidence and an outdated report of ideological whim.

The article announces the establishment of a College of Law in Manchester, England. RMS PR will publicize the Manchester law college and promote Manchester as the best place outside London to study law. The agency will be targeting law graduates and law firms through regional media including legal press and student papers. The college will open in 2009 and it will provide legal training for law students.