1. A Practical Model for E-Commerce Adoption in Iran.
- Subjects
ELECTRONIC commerce ,ELECTRONIC commerce research ,ECONOMIC conditions in developing countries ,CRONBACH'S alpha ,SMALL business ,DEVELOPING countries ,COMPUTER network resources - Abstract
The article presents a study which determines the appropriate framework for the adoption of electronic commerce (e-commerce) in developing countries such as Iran. Topics discussed include a description of the concept of e-commerce, factors that influence the adoption of e-commerce, the use of survey techniques and statistical tools such as Cronbach's Alpha reliability test and Pearson's correlation to collect and evaluate the data, and a detailed analysis of the results.
- Published
- 2014
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