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Purpose - The key purpose of the present research is to learn whether businesses use web site metrics to support business strategies and how web site metrics used differ by web site categories. Design/methodology/approach - A combination of a preliminary telephone survey and an e-mail questionnaire survey was used to gather data. Potential respondents were contacted by phone to find firms measuring web site success. An e-mail survey was conducted to learn how metrics were used to measure the success of a corporate web site. Responses were examined to study not only purposes and net benefits of measurement but also metrics measured. Findings - Findings of the study indicated that a majority of businesses which took part in this survey were using the metrics more for operational than for strategic purposes. This observation is to some extent consistent with the normative view highlighted by the literature that organizations should measure how successfully their web sites support business objectives and, therefore, the web metrics to measure web site success should differ by web site categories. Research limitations/implications - This explorative research is not based on a large sample, thereby limiting its academic contribution. Since the data analysis is over eight web site categories, future research will need to employ a sample large enough to eliminate any potential bias. Practical implications - A key managerial implication is that businesses need to measure the success of their web site using web metrics tied to their business objectives, if they want their web site to effectively support business strategies. Originality/value- This paper is the first attempt to explore the way that Internet-dependent businesses measure the success of their web site via web metrics, for the purpose not only of observing some patterns between web metrics measured and site categories, but also of examining whether metrics were used for strategic or merely for operational purposes. [ABSTRACT FROM AUTHOR]

Purpose - The increasing number of M-internet subscribers and the fast growing revenue proves the great potential of M-internet as well as the enormous business opportunity in Korea. The success in this business is dependent on understanding the concerns of customers and identifying the factors that promote the use of M-internet. Thus, this paper aims to examine the human motivations underlying individual behavioral intention to use M-internet in Korea. Design/methodology/approach - Employs TAM (technology acceptance model) as the base model and develops a more comprehensive version of TAM to better reflect M-internet context. The model employs perceived playfulness, contents quality, system quality, internet experience and perceived price level, in addition to perceived usefulness and ease of use. Investigates the causal relationships among the constructs used in this revised TAM and identifies the direct and indirect causal role of the constructs in developing the intention to use M-internet. Findings - Finds that attitude toward M-internet is the most significant factor in predicting the behavioral intention to use M-internet. Also identifies the positive role of the perceived playfulness and the negative role of perceived price level in developing the attitude as well as the intention. The positive causal relationships of "perceived contents quality - perceived usefulness", "perceived system quality- perceived usefulness" and "internet experience-perceived ease of use" were also witnessed. Practical implications - Considering the explosive growth of the M-internet market, well-established business strategy in M-internet will deliver great success to the mobile operators. Thus, understanding comprehensive causal relationship among the constructs used in this revised TAM would help managers to better implement the strategic ramifications in promoting M-internet. Originality/value - Develops a more comprehensive version of TAM to better reflect M-internet context in Korea, adding five new constructs and identifies the role of the construct in promoting the use of M-internet. [ABSTRACT FROM AUTHOR]

Purpose -- The purpose of this study is two-fold: to survey research on supply management and corporate social responsibility (CSR) reported over the past two decades; and to carry out an empirical study of the current status of supply management and CSR in the Korean electronics industry. Design/methodology/approach -- The study is based on an explorative approach, wherein "triangulation" is adopted, combining quantitative and qualitative methods. A questionnaire survey with a 132-company sample is employed as a quantitative method and the telephone interviews with 23 samples are used as a qualitative method. By adopting a triangulation approach, rich data and explanatory power can be obtained to answer the research question. Findings -- The results of the study show that "environmental" pressures and standards are widely accepted and implemented for supply management in the Korean electronics industry. However, "social" pressures and standards are still not commonly used and there is a lack of implementation in the entire supply chain in the industry. The main reason for adopting CSR standards is to identify risks and problems in the supply chain, and to avoid or at least reduce the consequences for the final manufacturer. Although most manufacturers in the Korean electronics industry demand certified environmental standards such as ISO 14001 from their suppliers, there is generally a lack of integration of social standards in supplier management or requirements. Practical implications -- Companies today face a growing number of restrictions from national legislations and international standards influencing the environment, labour standards, and human rights issues. Within the Korean electronics industry as a whole there appears to be consensus that it is not easy being "socially responsible". Vague notions about CSR issues for supply management practices have not provided suppliers with adequate guidance as they seek to improve their performance vis-à-vis company standards. The development of evaluation standards to assess suppliers can be a critical factor in improving a firm's performance. Another critical factor is documenting all CSR activities for external requirements such as auditors. Originality/value -- This study is the first empirical attempt to explore CSR adoption and implementation in supply management in the Korean electronics industry. [ABSTRACT FROM AUTHOR]

Purpose - To report a recently completed study on enterprise resource planning (ERP) implementation in Korean manufacturing firms.Design/methodology/approach - An online survey was conducted (with e-mail invitation and telephone call reminder) to collect data from 306 Korean manufacturing firms.Findings - This study presents the issues related to ERP implementation in Korean manufacturing firms, including pre-implementation activities, implementation experiences, ERP system configuration, benefits, and future direction. Additionally, the results are compared to those results from previous studies on US and Swedish manufacturing firms.Research limitations/implications - The study focused on one industry in one Asian country which perhaps limits the application of its generalized results to other industries or other Asian countries.Practical implications - The results of this study present and discuss both similarities and differences in ERP implementation issues among Korean, US, and Swedish manufacturing firms.Originality/value - This research is the first empirical study on the issues related to ERP implementation in manufacturing firms in the Asia/Pacific region. It is also the first study providing comparison results regarding ERP implementation in manufacturing firms in Asian, North American, and European countries. [ABSTRACT FROM AUTHOR]