5 results on '"Nguyen–Viet, Bang"'
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2. Customer incivility: cause and effect in the food and beverage industry in Vietnam
3. How can CSR in demarketing trigger brand advocacy and mindful consumption? Mediating roles of perceived corporate hypocrisy and brand credibility
4. The role of knowledge management in driving academic advancement: empirical examination from the lens of the social cognitive theory
5. The impact of green marketing mix elements on green customer based brand equity in an emerging market
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