Search

Your search keyword '"MARKETING strategy"' showing total 1 results
Start Over Descriptor "MARKETING strategy" Topic advertising Region new york (state) Publisher conde nast publications

Refine your results

1 results on '"MARKETING strategy"'

1. Market Forces.

Author

Thomas, Brenner and Centeno, Talaya

Subjects
*ADVERTISING, *MARKETING strategy, *AMERICAN business enterprises
Abstract

The article reports on the established developments of Weatherproof Garment Co. in marketing and advertisement industry in New York. It cites the move of Weatherproof on announcing the purchased of two-second commercial on January 2008. Eliot Peyser, the chief executive officer (CEO) of Weatherproof said that the company's promotional material, commercializing and advertising ideas were produced within the business.

Published
2008

Catalog

Books, media, physical & digital resources
See catalog results