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The article focuses on different sales technique used by business owners in New York City. It has been stated that good customer relations and effective marketing strategy are important in the growth of business. Accordingly, business owners in New York City think of the best ways to promote their products to buyers, including the use of advertisements in different publications. This article also presents a script from a play which shows how a seller persuade a buyer to buy something from her.

The article focuses on the marketing strategy of Melnikoff's, a general-type store in New York City. It states that Melnikoff's would tape the name Boris and Alex, owner of a well known tailor shop, for free charge to the clothes ordered from them. This free name-taping makes the business attract more customers.

The article focuses on the 17th National Fashion & Boutique Show at the Coliseum in New York City. The four days National Fashion & Boutique Show has been participated by 1200 exhibitors and 40,000 plus retailers. Details related to the marketing strategies of several marketing personnel to pursue the customers are discussed.

Presents an article describing the National Fancy Food & Confection Show held in the Coliseum in New York. Marketing strategy of the booth of Christo Poulos Co. in selling reconstituted mangoes; Exhibitors in the trade show; Other highlights of the event.

The article focuses on the decision of former pharmacist and lawyer Lewis T. Gill to sell beer for a nickel at his Larry's Bar & Grill in Brooklyn, New York. The offer attracted additional drinkers after the repeal of the beer drinking prohibition in 1920. He made the nickel beer offer due to the rising prices caused by economic recession. The experiment increased the bar's profit and employees.

The article reports that a bar at Eighth Avenue and Fiftieth Street in New York City decided to put up a sign stating that it welcomes children. The decision is part of its marketing efforts that aim to attract children customers whenever there are entertainment events going on at the Madison Square Garden.