1. Different kind of football fever strikes 'Burgh
- Author
-
Schooley, Tim
- Subjects
Pittsburgh, Pennsylvania -- Economic aspects ,World Cup (Soccer) -- Media coverage ,World Cup (Soccer) -- Influence ,Bars, saloons, etc. -- Forecasts and trends ,Bars, saloons, etc. -- Services ,Bars, saloons, etc. -- Target marketing ,Restaurants -- Forecasts and trends ,Restaurants -- Services ,Restaurants -- Target marketing ,Market trend/market analysis ,Business ,Business, regional - Abstract
The World Cup in South Africa has enabled select number of Pittsburgh bars and restaurants to fill their establishment with diners and soccer fans. ESPN Broadcasting has broadcasted nearly all the World Cup games on cable TV to give major boost in business during the early mornings and mid-afternoons. Insights on the American's growing interest in soccer are also given.
- Published
- 2010