1. THE INFLUENCE OF INFORMATION SYSTEMS ON M-COMMERCE PERFORMANCE IN KENYA’S COMMERCIAL BANKS
- Author
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Joseph Kamau Ngugi, Doreen Muriu, and Zachary Mosoti
- Subjects
Research design ,0209 industrial biotechnology ,021103 operations research ,Data collection ,Descriptive statistics ,business.industry ,Process (engineering) ,Mobile commerce ,0211 other engineering and technologies ,02 engineering and technology ,Unit of analysis ,Strategy implementation ,020901 industrial engineering & automation ,Information system ,Marketing ,business - Abstract
Purpose: The purpose of the study was to determine the influence of information systems strategy implementation on Mobile-Commerce (M-Commerce) performance in Kenya’s commercial banks. Methodology: The study adopted a positivism research philosophy and explanatory research design as appropriate methodology for the study. The units of analysis for the study comprised of five managers from different management levels and departments from each of the 40 commercial banks in Kenya. Questionnaires were used for data collection. The collected data was analyzed using inferential and descriptive statistics.Findings The study findings indicated that there was positive and statistically significant relationship between information systems and m-commerce performance. The path coefficient was positive and significant at 0.05 level, t-value of 2.031, p-value =0.043. Unique Contribution to theory, practice and policy: The study informs commercial banks in Kenya, Central Bank of Kenya, Communication Authorities and the scholars on the opportunities in the development of appropriate strategy implementation process and the risk of not adopting the right strategy.
- Published
- 2019
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