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In the western United States, curly top disease (CTD) is caused by beet curly top virus (BCTV). In California, CTD causes economic loss to processing tomato production in central and southern areas but, historically, not in the north. Here, we document unusual CTD outbreaks in processing tomato fields in the northern production area in 2021 and 2022, and show that these were caused by the rare spinach curly top strain (BCTV-SpCT). These outbreaks were associated with proximity of fields to foothills and unusually hot, dry, and windy spring weather conditions, possibly by altering migrations of the beet leafhopper (BLH) vector from locations with BCTV-SpCT reservoirs. Support for this hypothesis came from the failure to observe CTD outbreaks and BLH migrations in 2023, when spring weather conditions were cool and wet. Our results show the climate-induced emergence of a rare plant virus strain to cause an economically important disease in a new crop and location. • Curly top disease (CTD) in the western US is caused by beet curly top virus (BCTV). • CTD affects processing tomato production economically in central and southern California, historically sparing the north. • Unprecedented CTD emerged in northern California in 2021 and 2022, involving a rare BCTV spinach curly top strain. • The lack of CTD in 2023 with cool, wet spring weather conditions highlight climate's role in virus emergence. [ABSTRACT FROM AUTHOR]