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In the past few years, there has been a big rise in the number of relationships and agreements between businesses in India and the UK. But the results of these cross-cultural projects are very different. Some are huge successes, while others have a hard time. The purpose of this study paper is to find the cultural factors that affect the behaviour and productivity of business ties between the UK and India in a good or bad way. The first part of the paper sheds light on well-known cultural aspects theories, like Hofstede's model, to look at and compare the core values of Indian and UK cultures. It is made clear how the two countries' cultural values are very different. A qualitative exploratory research methodology was employed. Secondary research was conducted analysing scholarly literature on cross-cultural management, cultural dimensions theories, and case studies of real-life UK-India partnerships. What should be done is suggested based on the results. To have long-lasting partnerships with people from other countries, they need to learn about each other's cultures by getting to know each other, being open and flexible, and always learning. The study's result is that companies can do well in different countries by overcoming the challenges that come with their differences and working to be culturally competent. [ABSTRACT FROM AUTHOR]

Diversity, flexibility, easy accessibility, broad continuing acceptance in developing countries and increasing popularity in developed countries, relative low cost, low levels of technological input, relative low side effects, and growing economic importance are some of the positive features of traditional medicine. In rural India, traditional medicine continues to be the only available form of care. Many communities continue to treat patients using their old methods, unaffected by contemporary medical advancements. Due to their accessibility, affordability, and ease of use, tribal tribes prefer to utilize and consult their own traditional healers. These are likewise thought to be highly effective and without any adverse effects. This paper aims to identify various traditional medicines used for treating illness and infirmities, by taking accounts from the residents of Chungtlang village, Mamit District, Mizoram. The objective here lies in discovering traditional knowledge of medicinal plants and their uses for various infirmities. [ABSTRACT FROM AUTHOR]

India has a rich heritage of culture, traditions, and art forms. One such state is Odisha, located on the eastern coast of India, known for its vibrant and diverse cultural traditions. Odisha's tradition of sacred songs is a prominent aspect of its cultural legacy. These sacred songs have been passed down through centuries, blending influences from various sources and indigenous practices. The religious music of Odisha, mainly bhajans or kirtans, showcases the fusion of Hinduism, Buddhism, and indigenous traditions. These devotional songs, with Odia lyrics, have played a significant role in shaping Odisha's religious and creative heritage, seamlessly combining spirituality, music, and literature. These devotional songs have not only held cultural importance but also have had a lasting impact on India's diverse culture. These songs serve as a reflection of the pluralism and inclusivity that is characteristic of India. The devotional music of Odisha encompasses a wide range of forms, including Odīśī music, Bhajans, Odia Abhinaya Geeta, and Maha Mantra Kirtan-s. These forms of devotional music are explored in this study, delving into their poetic, melodic, and instrumentāl elements, as well as their religious and cultural contexts. Furthermore, notable composers and vocalists, such as Jayadeva, Salabega, and Prabhupada Baladeva Rath, have made significant contributions to Odisha's devotional music tradition, and their lives and art are examined in this study. The sacred songs of Odisha hold a significant place in India's vibrant culture, showcasing the fusion of Hinduism, Buddhism, and indigenous traditions. They serve as a bridge between spirituality, music, and literature, forming a unique cultural expression. The research aims to understand the composite culture of India by exploring the tradition of devotional songs in Odisha and evaluating their origins, subjects, musical aspects, and cultural value. [ABSTRACT FROM AUTHOR]

Background: Traditional knowledge (TK) in Ladakh encapsulates a repository of experimental wisdom cultivated over millennia. Despite this cultural wealth, dwindling interest among the younger generations in the region's age-old practices underscores the urgency to document TK. The current study investigates the diverse usage of plants in Surru, Wakha and Lower Indus valleys of Western Ladakh exploring the influence of socioeconomic and ecological factors. Methods: A stratified random sample approach was adopted to select 540 respondents for gathering information of useful plants through interviews and questionnaires. Participant observation, questionnaires, open-ended and semi-structured interviews were conducted for data collection. Free listing was done to create an extensive list of plants and their uses. Ethnobotanical metrics such as relative frequency of citation (RFC), relative importance index (RI), cultural value (CV) index and cultural importance (CI) index were computed to assess species applicability. Additionally, one-way analysis of variance (ANOVA) was utilized to discern significant differences in knowledge levels based on valleys, gender, education and religion using TK as a response variable. Results: Altogether, we recorded 246 plant species under various ethnobotanical uses from Western Ladakh. These include medicinal (126), fodder (124), wild ornamentals (86), food (81), fuel wood (54), dye (20), religious (31) and others (34). Novel plant reports include Berberis brandisiana Ahrendt and Dactylorhiza kafiriana Renz. The dominant plant family is Asteraceae with 35 species. Suru valley exhibits the highest number of cited plants followed by Wakha-chu and Lower Indus valleys (192, 168 and 152 species, respectively). Conclusion: Disparities in plant use understanding are evident among different groups, prompting further investigation through intercultural comparisons. Plants such as Arnebia euchroma, Juniperus semiglobosa, and Artemisia species emerge with cultural importance. Gender, valley affiliation, religious background and the remoteness of a village all influence local plant knowledge. These variations are linked to socioeconomic disparities among communities. [ABSTRACT FROM AUTHOR]